I Vend

MARCH 14, 2022

Shoppers are also returning in their droves to brick and mortar shopping – PWCs’ 2021 Global Consumer Insights Pulse Survey found that almost half the respondents now visit physical retail stores, with 75% planning to do so. They can move between channels without even thinking about it, and simply interact with the brand.

Customer Retention 98

Customer Retention Department Stores Discount Store Target Market 98

Wiser

OCTOBER 7, 2024

Cacolac, a well-known French FMCG brand, has been delighting consumers with its iconic chocolate milk for 70 years. The Role of E-Commerce and Drive in Cacolac’s Strategy As consumer shopping behaviors evolved, so did Cacolac’s focus on digital retail. where customers order groceries online and pick them up at a local store.

Promotions 78

Promotions Location Accounting Target Market 78

Inside Retail

APRIL 5, 2022

IR: Given the fact that events have traditionally been a key reason for customers to come in and shop at Sheike, I imagine Covid had a pretty big impact on the brand. We all get consumed in the day-to-day of working in the business; the pandemic brought us the ability to slow down and work on the business. Hopefully, June.

Marketing 130

Marketing Planning Customer Experience Target Market 130

Rain Pros

APRIL 3, 2024

Demand for your products may shift as a result of weather changes, holidays, or a change in consumer behavior. As an entrepreneur with a company that experiences seasonal cash flow, planning ahead for off-season slumps is crucial to managing your operating costs and building a sustainable business.

Planning 52

Planning Promotions Management Marketing 52