CJ Retail Solutions

SEPTEMBER 9, 2022

Brand management strategy is crucial for any brand in order to maximise business objectives such as brand recognition, revenue and long-term goals. Brand management in retail environments means providing a high level of customer service whilst ensuring great standards and compliance levels.

Brand Management 52

Brand Management Management Promotions Advertising 52

Inside Retail

OCTOBER 13, 2021

As retail competition escalates on a global scale and across multiple channels, many brands and thought leaders have gravitated to the idea of ‘brand love’ as a way of differentiating. The hope is that getting consumers to love your brand will make them more loyal, purchase more frequently, and so on.

Consumer 130

Consumer Shopping Marketing Advertising 130

Wiser

MARCH 28, 2024

In an illuminating revelation from Deloitte’s 2024 consumer products industry outlook , half of the consumer product companies surveyed express a pivot away from relying on price increases as a growth strategy, signaling a paradigm shift in how businesses approach market expansion and consumer engagement.

Consumer 78

Consumer Promotions Inventory Management Advertising 78

Retail TouchPoints

OCTOBER 29, 2024

Financial services company Hilco Global and asset management firm TPG Angelo Gordon have formed a new joint venture (JV), with the goal of acquiring and financing consumer brands and IP in partnership with brand management firm Bluestar Alliance. Both brands have been owned by Bebe Stores, Inc.

Finance 157

Finance Brand Management Management Consumer 157

Retail TouchPoints

MAY 12, 2023

An affiliate of brand management company Bluestar Alliance has purchased the U.S.-based based wholesale and retail business assets of the Scotch & Soda brand, which will allow its products to be sold in retail stores across the country.

Wholesale 296

Wholesale Accessories Apparel Brand Management 296

Retail Focus

APRIL 13, 2021

Interstore | Schweitzer has created and implemented the new 2000 m² BRIDGE market Flexstore concept in Zurich for the largest Swiss retail company, Migros. BRIDGE market has been conceived as the connector between a diverse fresh food market, creative catering with products from local partners and a wide range of events.

Location 205

Location Marketing Space Planning Store Layout 205

Wiser

MAY 28, 2024

In today’s retail landscape, understanding and strategically enhancing brand share and market share are essential for success. Part 1: Optimizing Brand Share In-Store Brand Share focuses on the performance of your products within a specific category.

Marketing 78

Marketing Consumer Promotions Customer Experience 78

Inside Retail

JUNE 18, 2023

“We’re a sports company, but I also see us as a movement and wellness company – this means embracing and celebrating all forms of movement and all health journeys, and being your authentic self,” said Liz Weldon, VP of Global Nike Women’s brand management. “We trillion wellness market appeared first on Inside Retail.

Marketing 130

Marketing Brand Management Management Shopping 130

Retail TouchPoints

NOVEMBER 9, 2022

Baozun recently established Baozun Brand Management (BBM), through which it will use its technology portfolio to cultivate brands. The sale is the latest move by the retailer to scale down during a difficult year that included cutting 500 corporate positions in September 2022, including roles at main offices in Asia.

Brand Management 294

Brand Management Management Marketing Consumer 294

Inside Retail

JULY 22, 2024

Earlier this month, Desigual partnered with Melbourne-based brand management firm O’Rourke Showroom to unveil its spring-summer collection, further expanding its retail distribution in Asia Pacific. Growing our existing wholesale partners is the main goal and the genesis of the push for further brand presence in the market.

Clienteling 261

Clienteling Fashion Wholesale Marketing 261

Inside Retail

AUGUST 26, 2024

LVMH-owned beauty giant Sephora is reportedly carrying out a significant workforce reduction in China, a move aimed at mitigating financial losses in the challenging market. The bigger picture The struggles of Sephora in China, however, reflect a broader trend affecting Western beauty brands operating in the market.

Markdowns 147

Markdowns Promotions Marketing Consumer 147

Inside Retail

NOVEMBER 13, 2024

Under IMG’s leadership since 2005, AFW has elevated resort collections, showcased Indigenous designers and initiated a consumer-integrated model. The emergence of consumer-facing fashion events including PayPal Melbourne Fashion Festival and Melbourne Fashion Week has led some to question the relevance of a closed industry-only event.

Fashion 246

Fashion Consumer Planning Brand Management 246

Inside Retail

MAY 23, 2023

Canada Goose is set to make a foray into Australia under a brand management agreement reached with Brand Collective. The brand will roll out retail stores this year in Melbourne and Sydney, and open an e-commerce platform, to be augmented by selected wholesale distribution. The brand’s revenue increased 65.4

Wholesale 275

Wholesale Brand Management Management Consumer 275

Retail TouchPoints

AUGUST 26, 2024

“Heroes & Villains is and always has been a fan-focused brand. Celebrating the stories we all love is the first priority for us,” explained Doug Johnson, Creative Director and Brand Manager at Bioworld, parent company of Heroes & Villains in an interview with Retail TouchPoints.

ATS 199

ATS Marketing Accessories Consumer 199

Retail TouchPoints

MAY 4, 2023

Oh great, another screen I need to market on, said no brand manager ever. And yet 2023 may be remembered by C-suite marketing teams everywhere as the year when the not-very-exciting category of digital signage became supercharged thanks to two key elements: retail media networks and first-person data.

Kiosk 294

Kiosk Marketing Grocer Consumer 294

Retail TouchPoints

MARCH 8, 2023

Brand management firm WHP Global has received a $375 million equity investment from funds managed by the private equity group of Ares Management Corporation to fuel its next wave of brand acquisitions. The tour also will feature a number of integrated co-marketing partnerships with brands.

Brand Management 237

Brand Management Management Fashion Marketing 237

Retail TouchPoints

AUGUST 13, 2024

Bringing nearly 30 years of experience from consumer goods, retail, grocery, restaurant and ecommerce industries, Narasimhan initially conducted a five-month “immersion experience” in which he traveled to work with Starbucks employees in more than 30 stores, manufacturing plants and in support centers around the world.

Customer Experience 251

Customer Experience Store Operations Brand Management Marketing 251

Inside Retail

APRIL 5, 2022

So we’ll be looking to expand heavily into SA, WA, and probably the Victorian markets. IR: Given the fact that events have traditionally been a key reason for customers to come in and shop at Sheike, I imagine Covid had a pretty big impact on the brand. We saw a change in our customer and how she interacted with the brand.

Marketing 130

Marketing Planning Customer Experience Target Market 130

Inside Retail

OCTOBER 7, 2024

When Domino Pizza Enterprises identified the need for a high-performance, automated digital marketing system that could deliver highly sophisticated customer relationship management, it had the challenge of finding a smart, agile solution that could amplify results at the national and local levels with minimal effort.

ATS 130

ATS Marketing Management Brand Management 130

Retail Focus

OCTOBER 7, 2024

Instead, it focuses on creating memorable, interactive encounters that deeply resonate with discerning consumers. This triangular approach not only distinguishes luxury brands in a competitive market but also cultivates deeper emotional connections with customers, ultimately driving brand loyalty and increasing sales.

Kiosk 147

Kiosk Brand Management Boutique Shopping 147

Retail TouchPoints

MAY 14, 2024

Skechers is bringing its brand to new audiences with a virtual store in Roblox aimed at younger consumers and a new co-branded collection with tractor brand John Deere designed for agricultural and construction professionals. A Skechers virtual shoe available to try on in the brand’s new Roblox store.

Outdoor 219

Outdoor Accessories Apparel Consumer 219

Inside Retail

JULY 27, 2023

The start-up raised more than $85 million from a string of prominent investors, and experienced a surge in popularity during the Covid-19 pandemic, with consumers avoiding shopping in-store, where possible. At the time, founder Dany Milham cited deteriorating economic and capital market conditions as the key reason behind the collapse.

Supermarket 243

Supermarket Marketing Fulfillment Management 243

Retail TouchPoints

JUNE 24, 2021

is selling its Heritage Brands portfolio — which includes the Izod , Van Heusen , Arrow and Geoffrey Beene brands — to fellow brand management firm Authentic Brands Group for approximately $220 million. This sale marks the latest in a broader shakeup among the larger brand management firms.

Brand Management 146

Brand Management Fashion Management Accessories 146

Shopper Intelligence

JANUARY 14, 2021

When we meet brand managers do we listen to what they are worried about? About the author: Roger Jackson is CEO of Shopper Intelligence, with 30 years of experience in marketing and consumer goods, with expertise in shopper insights and innovative tech solutions in shopper research. In our own meetings do we just “chat”?

Brand Management 52

Brand Management Management Fashion Consumer 52

Retail TouchPoints

OCTOBER 10, 2024

Brand management firm Authentic Brands Group and Saks Global have developed a new joint venture called Authentic Luxury Group (ALG) that is aimed at “redefining and expanding the modern luxury experience.”

Fashion 235

Fashion Planning Brand Management Returns 235

Mass Relators

JANUARY 24, 2022

We saw tremendous opportunity and talent in the 28 th Labs and WingPoint teams, and by bringing this talent and expertise in-house, we’re able to accelerate MPG’s growth trajectory—of which digital is a key driver—and do even more to help client brands thrive through best-in-class eCommerce and omnichannel strategy and execution.”.

Marketing 52

Marketing Management Accounting Brand Management 52

Retail TouchPoints

AUGUST 12, 2021

Online surveys have long reigned near the top of the ad testing toolkit by providing the fastest, most efficient way to gather valuable consumer feedback throughout the creative process. But realizing these benefits has generally required that researchers forfeit the open-ended questions that allow them to truly “hear” the consumer’s voice.

Advertising 313

Advertising Consumer Marketing Brand Management 313

Retail TouchPoints

JULY 10, 2024

At Dyer Brown our approach, regardless of typology, emphasizes pre-design investigation: combining market research and surveys with collaborative stakeholder visioning sessions produces critical data that will inform the design process. At the same time, these platforms also directly influence consumer perceptions.

Point of Sale 214

Point of Sale Location Consumer Customer Experience 214

Retail TouchPoints

NOVEMBER 2, 2022

As new regulations are enforced and consumers develop ever-more-sophisticated expectations around a brand’s environmental impact, fashion brands have to do more than claim they are compliant. Many companies claim to be sustainable and ethical, but can they prove it? Consolidating and publishing sustainability data.

Fashion 289

Fashion Consumer Promotions Management 289

Retail TouchPoints

OCTOBER 3, 2023

Alcohol ecommerce solution DRINKS has sold the Wine Insiders brand, which it acquired in 2014, to the new brand management firm Full Glass Wine Co. The ultimate goal for Full Glass is to build a multi-brand wine marketplace, and as such the company said it is actively exploring the acquisition of other DTC wine companies.

Brand Management 144

Brand Management Marketing Management Consumer 144

Inside Retail

AUGUST 22, 2023

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers. With smaller but more responsive followings, these micro-influencers helped build an organic and socially engaged audience base.

Apparel 246

Apparel Promotions Consumer Fashion 246

Retail TouchPoints

SEPTEMBER 12, 2023

Photo courtesy of TikTok Shop While the ecommerce functionality has been available to at least some users since late last year, today marks the service’s debut to the wider TikTok community, and to say that both consumers and brands have been eagerly anticipating this development might be an understatement. in November 2022.

Merchant Services 241

Merchant Services Payment Services Shopping Checkout 241

Retail TouchPoints

JUNE 17, 2024

The new joint venture between brand management firm WHP Global and mall owners Simon Property Group , Brookfield Properties and Centennial Real Estate — formed for the purpose of buying beleaguered mall brand Express, Inc. — now has a name: Phoenix Retail. for both Express and Bonobos.

Brand Management 205

Brand Management Planning Wholesale Fashion 205

Retail TouchPoints

FEBRUARY 1, 2021

The company will still operate its ecommerce site, which directs shoppers to Amazon to make purchases, and license the Toys ‘R’ Us brand to stores in non-U.S. Consumer demand in the toy category and for Toys ‘R’ Us remains strong, and we will continue to invest in the channels where the customer wants to experience our brand.”.

Brand Management 231

Brand Management Planning Location Management 231

Inside Retail

DECEMBER 4, 2022

LVMH-owned cognac brand Courvoisier recently served up some uniquely French ‘joie de vivre’ at a highly attended pop-up in Hong Kong , as part of its campaign to revive cocktail culture in the market. Cognac is traditionally consumed as a digestive, and purists prefer it neat, or with a drop of water. Hoping to bounce back.

Marketing 130

Marketing Consumer Brand Management Management 130

Retail Focus

OCTOBER 10, 2023

Pop-up stores can be a valuable tool but must align with a brand’s overall strategy and relevance to the local market. While direct marketing and online retailing emerged in the 20th century, retail continued to evolve by building on previous formats while enhancing the customer experience.

Customer Experience 147

Customer Experience Brand Management Management Shopping 147

Retail TouchPoints

SEPTEMBER 22, 2022

Many brands were forced to shut their doors and expedite online sales strategies to keep a steady revenue stream. But as we begin to get back to a sense of “normalcy,” consumers have reverted back to their traditional methods of shopping. So how can brands apply this strategy to their brick-and-mortar stores?

Customer Experience 267

Customer Experience Consumer Shopping Management 267