Inside Retail

JULY 22, 2024

Earlier this month, Desigual partnered with Melbourne-based brand management firm O’Rourke Showroom to unveil its spring-summer collection, further expanding its retail distribution in Asia Pacific. Growing our existing wholesale partners is the main goal and the genesis of the push for further brand presence in the market.

Clienteling 261

Clienteling Fashion Wholesale Marketing 261

Retail Focus

NOVEMBER 28, 2022

As consumption is becoming less focused on the product and more focused on the experience of accessing the product, new brand management practices are being shaped, whether at luxury or mass industry levels. Brands are looking at ways to add value to the customer’s journey within their spheres. . What lessons can be learned?

Customer Experience 246

Customer Experience Management Payment Services Clienteling 246

Retail Focus

JANUARY 5, 2024

Recommendations for Luxury Brands A strategic and thoughtful approach is needed to integrate digital and physical realms – known as phygitalisation – in the rapidly evolving landscape of luxury retail.

Customer Experience 147

Customer Experience Supply Chain Management Clienteling Management 147

Retail Focus

AUGUST 10, 2023

Recently, they crossed all boundaries to discover the vast opportunities for their brands to evolve and grow. On one hand, creating a comprehensive brand experience extends an enticing array of opportunities. Brand Dilution : Extending into diverse environments might dilute the brand’s exclusivity and luxury appeal.

Kiosk 130

Kiosk Boutique Clienteling Fashion 130

365 Retail

NOVEMBER 28, 2022

As consumption is becoming less focused on the product and more focused on the experience of accessing the product, new brand management practices are being shaped, whether at luxury or mass industry levels. Brands also invest in social platforms to deliver more frequent live-streaming sessions. What lessons can be learned?

Customer Experience 98

Customer Experience Management Payment Services Clienteling 98