Inside Retail

JULY 22, 2024

Earlier this month, Desigual partnered with Melbourne-based brand management firm O’Rourke Showroom to unveil its spring-summer collection, further expanding its retail distribution in Asia Pacific. Initiatives like these are a key part of Desigual’s commitment to staying relevant and offering a fresh approach to the brand.

Clienteling 261

Clienteling Fashion Wholesale Marketing 261

Retail Focus

NOVEMBER 28, 2022

As consumption is becoming less focused on the product and more focused on the experience of accessing the product, new brand management practices are being shaped, whether at luxury or mass industry levels. Brands are looking at ways to add value to the customer’s journey within their spheres. . What lessons can be learned?

Customer Experience 246

Customer Experience Management Payment Services Clienteling 246

Retail Focus

AUGUST 10, 2023

Recently, they crossed all boundaries to discover the vast opportunities for their brands to evolve and grow. However, potential challenges include maintaining high service standards associated with luxury and the risk of diluting the brand if the hotel doesn’t meet expectations.

Kiosk 130

Kiosk Boutique Clienteling Fashion 130

365 Retail

NOVEMBER 28, 2022

As consumption is becoming less focused on the product and more focused on the experience of accessing the product, new brand management practices are being shaped, whether at luxury or mass industry levels. In addition to perfecting each brand touchpoint’s management, it is the liaisons that matter the most in an omnichannel context.

Customer Experience 98

Customer Experience Management Payment Services Clienteling 98