Remove Beauty and Health Remove Retail Marketing Remove Shopping
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‘Not just another beauty store’: Adore Beauty CEO on entering a crowded market

Inside Retail

Transitioning one of Australias leading beauty retailers from a pureplay e-commerce operation to a truly entrenched omnichannel business has been a really positive experience, Sacha Laing, Adore Beauty CEO, told Inside Retail.

Marketing 250
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New Zealand skincare brand Emma Lewisham enters Credo Beauty 

Inside Retail

New Zealand entrepreneur Emma Lewisham is setting out to change the course of the beauty industry with her eponymous brand. Inside Retail connected with the founder to learn more about the origin story behind her company and her latest US retail partnership with Credo Beauty.

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The rise of livestream shopping

Inside Retail

The use of videos as part of a retail marketing strategy is a tried and tested method to catch consumers’ attention and drive sales. From TV shopping channels to online shopping, videos have demonstrated that they are the best method to connect with customers at the convenience of their own home. Platform for advice.

Shopping 204
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Viv for your V founder on bringing sustainable period care to 500 stores

Inside Retail

Since launching in January 2020, Viv for your V has steadily built its direct-to-consumer (DTC) and e-commerce presence via retailers like Amazon and TikTok Shop. Inside Retail : How did the concept for the brand come about? IR : How does Viv for your V stand out in the competitive menstrual care market?

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How US start-up Subtl Beauty stacks up in a hypercompetitive beauty market

Inside Retail

Launched in 2018, Subtl Beauty is built around the idea of having all your makeup essentials — like concealer, blush, and powder — in one easy-to-use stack, or ‘stak’, as the brand dubs its hero product, rather than carrying around a bulky slew of items. Though not my ultimate calling, it sparked my passion for beauty.

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Marketing With A Different Lens: What You Can Learn From Other Retail Verticals

Retail TouchPoints

The third quarter, under normal circumstances, is predictable for most digital marketers at large retail organizations. Back-to-school shopping peaks in August. Back-to-school shopping trends will take shape as states decide when and how to reopen schools. Learn From: Health & Beauty.

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BREAKING: The Body Shop snapped up by Aurelius in cut-price deal

Retail Gazette

The Body Shop has been snapped up by private equity investor Aurelius Group for £207m, just a fifth of the price that Brazilian cosmetics giant Natura paid for it in 2017. The sale, which is expected to complete next month, is far below the £500m price tag that Natura was understood to be targetting.