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How teen sensation Bubble Skincare is bursting  into the Australian market

Inside Retail

Popular teen beauty brand Bubble Skincare will officially launch in Australian retail stores on October 10 through an exclusive partnership with Priceline. The US-based brand sells direct-to-consumer online and in over 12,000 stores across North America, including Ulta Beauty, CVS and Walmart. Social frenzy Bubble has amassed over 2.7

Marketing 130
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How Bubble cracked the Australian market, by mirroring its US and UK strategy

Inside Retail

Timing is everything and knowing when to launch in a new market can make or break a brand’s success in a new region. US-based teen skincare brand Bubble burst into Australia’s beauty scene this month through a partnership with Priceline and is reportedly already one of the pharmacy retailer’s top-selling brands.

Marketing 130
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Why Aussie beauty brand Cinch Skin changed its approach to retail partnerships

Inside Retail

Skincare makes up over 40 per cent of the total global cosmetics market and the product category continues to grow its market share. The 100 per cent all-natural, vegan and cruelty-free beauty brand caters to the growing demand for ‘clean’ beauty products amidst a broader shift of consumers shopping more sustainably.

Marketing 130
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Why cosmetics-maker Atelier is launching ‘shark tank’ for beauty brands

Inside Retail

Australian beauty manufacturing network Atelier is giving one creative the opportunity to launch their own beauty, health or wellness brand through its ‘Meet Your Future’ campaign. The goal, according to Atelier founder Nick Benson, is to foster and give back to the beauty creator community in Australia. “We

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Indian vegan beauty brand Pilgrim reveals what’s next after raising US$1.6m

Inside Retail

Founded in 2019, Pilgrim is a direct-to-consumer (D2C) beauty and personal care brand in India that combines native beauty traditions from around the world with the wanderlust spirit of a modern millennial. The brand is devoted to “clean beauty” and strictly against animal testing. Hence, the name: Pilgrim. Ramping up sales.

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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

It’s been quite a year for Indian beauty retailer Sugar, which has just concluded a $50 million Series D fundraise led by the Asia Fund of L Catterton. While multinational brands had always dominated the Indian market, their beauty products were not really suited to the skin complexion of the typical Indian consumer.

Consumer 130
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Inside Ikkari’s first physical store – and its plans for more

Inside Retail

After only six months of operations, Aje Collective’s beauty brand, Ikkari, launched its first physical location, with the promise of more to come. The business uses all-natural ingredients across a slew of products, ranging from skincare and ingestibles, to beauty and diffusers. We’re very focused on telling that story.”

Planning 246