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Vegan beauty has quickly become the industry standard in recent years but the rise in popularity of animal-based skincare hints at a shift in consumer behaviour. What started with bone broth and collagen supplements has quickly turned into topical products as the market’s obsession with youth and anti-ageing grows.
Adore Beauty plans to expand its national retail store network over the next three years to accelerate its omnichannel growth. The stores, which will leverage existing infrastructure and strength of the Adore Beauty brand, will help broaden the company’s addressable market, increase brand awareness and boost customer acquisition.
Whether big or small in scale, influencer campaigns have had proven success in raising a beauty brands profile and driving sales, especially among younger generations scrolling through TikTok for the lowdown on the latest aesthetic. So how can a new and revolutionary beauty brand get noticed? Data saves time and money.
Privately held French luxury skincare brand Clarins has opened its first direct-to-consumer (DTC) store in Australia and New Zealand after 70 years in the game. Our trusted ‘beauty coaches’ at counters are trained to provide tailored recommendations, ensuring customers find the perfect solutions for their needs.
Grown Alchemist, an Australian beauty brand, has partnered with US luxury retailer Nordstrom to bring its products to the retailer’s e-commerce platform. The company uses biotechnology to develop plant-powered products and provide total skin health.
The beauty industry is arguably one of the most difficult, yet lucrative, sectors in the broader retail industry, thanks to the constantly influx of newer brands onto the market and shifting consumer concerns. Keating warned that beauty executives must remain agile to keep up in this increasingly competitive market.
After creating a global beauty brand that offers Aussies luxe for less, MCoBeauty founder and former CEO Shelley Sullivan could soon be consulting to the stars. Beauty business Following the acquisition, MCoBeauty will sit within DBGs VidaCorp portfolio, which also includes Nude By Nature, founded in 2008, and Makeup Cartel, founded in 2013.
Certain categories seem to work best with social commerce: Consumer packaged goods (CPG), fashion, beauty, and health and wellness. Cultivating KOCs (key opinion consumers, a.k.a. for every $1 spent on influencer marketing, one study found.
Makeup artist turned brand founder Hilary Holmes is challenging traditional beautymarketing tactics that leverage and profit from consumer insecurity through her cosmetics company Holme Beauty. Holme Beauty was founded in 2021 in Melbourne, but the idea had been brewing for almost two decades prior.
Inside Retail connected with Hurtado to learn more about how Hello Updo fills a white space in the haircare market, how her brand honored Hispanic Heritage Month and her dream of creating a world where every hair type has its rightful place in beauty. Inside Retail : What inspired you to launch Hello Updo?
This experience helped Ross realise just how large the market was for consumers like herself and prompted her to start Pattern Beauty, a hair-care brand designed for curly, coily and tight-textured hair patterns that is now doing eight figures in revenue. I am a shopper and I am somebody who loves beauty products.
Online sales saw an even bigger bump, with Adobe Analytics reporting a new milestone for ecommerce on Black Friday as consumers spent a record $10.8 That is more than double what consumers spent just a few years ago in 2017, when Black Friday drove a little over $5 billion in online spend. retail sales (excluding automotive) up 3.4%
Japanese beauty giant Kose has expanded its portfolio with the acquisition of Bangkok-based beauty and wellness brand Panpuri from Lakeshore Capital and shareholders. Its a validation of our philosophy, values, and commitment to creating meaningful, sustainable beauty and wellness experiences, Siripark said.
Data insights are helping CVS discover, for example, that if youve got a beauty dupe thats really flying off the shelves, is it flying off the shelf because its at a low price point or is it flying off the shelf because its a dupe and people want a dupe? And [its the same] across beauty, across health and wellness. said Balbale.
Chinese consumers are now adjusting to a “new normal” in response to evolving market conditions, prompting businesses to rethink their strategies. The 2025 China Consumer Survey by AlixPartners reveals a significant shift in spending priorities, reflecting changing consumer behaviours and economic dynamics.
Timing is everything and knowing when to launch in a new market can make or break a brand’s success in a new region. US-based teen skincare brand Bubble burst into Australia’s beauty scene this month through a partnership with Priceline and is reportedly already one of the pharmacy retailer’s top-selling brands.
In an industry as hard to penetrate as the beautymarket, Conserving Beauty stands out from the competition with its unique approach to formulation and heartfelt passion for sustainability. Inside Retail : How did the concept for Conserving Beauty come about? Which is where the name Conserving Beauty stemmed from.
In an industry that is saturated with airbrushed imagery and hyperbolic claims, The Ordinary is demonstrating why beauty brands should lead with science its new website, The Truth Should Be Ordinary, is democratising science via Truth Drops.
Swiish takes an inside-out approach to wellness with its supplement range and now it has extended its holistic approach to beauty with a skincare range. Consumers want products that fulfil their aesthetic needs as well as their short-term and long-term health concerns. Swiish stands out because we are leaders, not followers.
Additionally, Chemist Warehouse unveiled its store-within-a-store luxe beauty concept Ultra Beauty in June, indicating a much larger focus on the beauty sector and potentially a more competitive environment for both retailers in the future. . Priceline is very much centred around beauty,” Mortimer told Inside Retail.
The global K-beautymarket is experiencing a significant resurgence. This renewed interest stems from strategic pricing, accessible innovation, and a shift in consumer behaviour post-pandemic. South Korea has long been recognised as a beauty innovator.
The rise of “clean beauty” in recent years, which has sparked an influx of “natural” and “vegan” products, is a trend that shows no sign of slowing down. In fact, the global clean beautymarket is expected to reach US$11558.5 million in 2027, according to Brandessence Market Research.
The beauty service chain is looking to cash in on a long-held economic theory in retail, dubbed the ‘lipstick effect’, that in times of economic hardship, consumer spending on beauty and feel-good services remains strong.
With that in mind, one habit to consider paying extra attention to is your beauty routine. A recent report states that brand transparency regarding environmental sustainability remains a top priority for cosmetics and personal beauty care consumers. Packaging Takes Center Stage So what does sustainable beauty really mean?
The Asian beauty industry has always been ahead of the curve. From introducing the 10-step skincare routine to animal-themed sheet masks, micro beauty trends that started in South Korea, China and Thailand are now influencing beauty trends all over the world. The latest Asian beauty trend taking over the international sphere?
Lozano is a regular commentator on packaging design specific to the beauty industry. Considering that many advancements overseas influence future trends for the Australian market, I figured it my duty to bring back any valuable insights about what’s to come. And it will also allow consumers access to promotions.
For the 90-year-old beauty giant, the filing represents a final lifeline, as it attempts to rectify debt with creditors by borrowing over $370million. When business was booming, Revlon’s strategy was to expand sales through mass market department stores, as well as buying expensive advertising. The democratisation of beauty.
Prudvi Mohan Kaka is chief scientific officer at global beauty giant, Deciem, parent company of cult brand The Ordinary, which is focused on no-fuss, science-based skincare products. When developing new products, our process is led by the lab, not marketing. As a scientist, what frustrates you most about the beauty landscape and why?
Marie Kloor and her firm, Hydra Health , are focused on changing that. Our mission is to transform spaces that have traditionally been kind of an afterthought and turn them into beautiful, customer-centric and revenue-generating spaces, ” Kloor said in an interview with Retail TouchPoints.
I’ve had a tumultuous relationship with the beauty advent calendar. After months and months of back and forth with an offshore manufacturer and an artist, 200 beauty advent calendars arrived in the office. People love beauty advent calendars for their novelty. It broke my marketer’s heart. That is the truth.
The face of beauty is shifting, with younger generations leading a step change in the way the industry approaches marketing and retail. Gen Z currently makes up around 18 per cent of Australia’s population, making them an increasingly important market for savvy businesses, as they age through adolescence and begin earning money.
Synthetic biotech company Amyris is set to offload its clean beautyconsumer brands as part of financial restructuring. According to Business of Fashion , there was speculation earlier this month that the beauty conglomerate was trying to sell off its brands to “satisfy creditors”. Baby personal care line Pipette contributed $5.9
The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. FMCG subscription box offers encompass a variety of sectors. What’s behind the growth?
Manufacturing and consumer goods company BWX is branching out beyond natural beauty into vegan and cruelty-free products with its acquisition of leading eco-friendly online retailer Flora & Fauna. It comes as younger consumers increasingly consider the environmental and ethical impacts of their purchasing decisions. .
Consumers empowered by social media are now dictating to brands which trends they need to meet. Pinterest recently forecasted the biggest consumer-led trends for 2024 with its Pinterest Predicts report using its search engine database which has over 400 million monthly users.
per cent rise in first quarter sales on a like-for-like basis on Thursday, beating expectations and easing concerns about a slowdown in the two biggest beautymarkets the United States and China. The company benefited from higher volumes as well as value in the unit, with strong demand in Europe and emerging markets.
South Koreas largest multi-brand beauty retailer, Olive Young, is setting its sights on the US market with the establishment of a local subsidiary in Los Angeles. We will continue to serve as a growth booster for K-beauty worldwide, ensuring that the industrys upward momentum remains strong.
After expanding in North America, high-end beauty brand Kypris is now turning its attention to the Asian market, starting with its debut in Japan. Japan’s deep cultural appreciation for beauty, ritual, and craftsmanship closely aligns with Kypris’ ethos,” Chase Polan , founder and CEO of Kypris, told Inside Retail.
The energy, the passion, the excitement for sports, is so prevalent in Australia that we think it’s a market that we can really grow and speak to consumers in and then in terms of the kind of the presence and the product full portfolio that we have as a brand,” said Cai. “In
After enduring over 100 days of lockdown in NSW, non-essential retail, beauty, and hair services finally reopened their doors last Monday, to excited consumers and clients. For Ella Baché, which operates over 140 beauty salons across Australia, the NSW reopening has been an exciting and important time. “It
Meet The Hut Group (THG), the British e-commerce retailer that made news after a failed attempt to buy out Australia’s Adore Beauty. Adore Beauty is Australia’s number one pureplay online beauty retailer, stocking brands such as Estée Lauder, Bobbi Brown, Huda Beauty and Elf. per cent year over year. cash per share.
New to this year’s event is the Consumer Product Showcase , offering SMB brands the opportunity to show off innovative customer-facing products. Product categories include food and beverage, fashion, health and beauty, home and pets, office supplies, and cleaning and baby care. Taking place January 15-16 from 10 a.m.
Last month, Australian luxury skincare brand Rationale launched its first two international boutiques in Singapore, under the wing of South Korean beauty giant Amorepacific, which invested in the company in 2020. The complete focus from Richard has always been on optimal skin health.
Style Story founder Lauren Lee discovered her love of Korean beauty products as an exchange student in 2011, which inspired her to launch her own e-commerce business back home in Brisbane, Australia. “On I knew that they would love the ingredients, formulas, approach and purpose of K-Beauty as well.”. Creating community.
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