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Sensible gifting took centre stage as consumers embraced practicality this Christmas

Retail Focus

New data from leading eCommerce provider Visualsoft saw that while overall Christmas revenue dropped by 4% compared to 2023, average order value (AOV) rose by 21%, reflecting the growing impact of thoughtful shopping and retailer incentives. Electrical goods saw a 56% increase in revenue, with practical goods winning out.

Consumer 147
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How cult US beauty brand Il Makiage is disrupting the beauty industry

Inside Retail

For decades, global beauty giants like L’Oréal and Estée Lauder have followed the same playbook: team up with movie stars and models and leverage their fame and desirability to drive sales. But cult US beauty brand Il Makiage has taken a different approach.

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Subscription Commerce Snapshot: Discounts are Out, Content and Community Are In

Retail TouchPoints

“Subscription commerce” was all the rage as companies like Stitch Fix and Blue Apron were riding their rocket ships to unicorn status. In the early days, it was very much the innovative, direct-to-consumer players using subscriptions,” Burt explained. Do they consume a lot of how-to content or product hacks?

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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

And Wish, which held that top spot back in 2018, has now dropped out of the top 50 completely after having fallen to #35 as of last March. There are other troublesome indicators for the company: Q2 saw declines across the board at Wish. The trade-off is long shipping times, another thing Wish is working hard to improve.

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Have we reached peak Christmas advent calendar?

Retail Gazette

These days shoppers expect more than just a square of chocolate inside, with some spending hundreds on calendars that house everything from beauty products to toys and books behind their daily windows. Department store Liberty even called out its record beauty calendar sales as factor behind its growing profits last year.

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Localisation, livestreaming and logistics: How to tap into the Chinese market

Inside Retail

Much of this growth is now being fuelled by the implementation of new technology on a massive scale, including live streaming, LED and holographic display technology, autonomous vehicle technologies, augmented reality and the integration of the social ranking system into the algorithms that influence consumer behaviour. health supplements.

Marketing 130
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Your Full Guide on Partnering With a Subscription Retailer, Part 2

Rangeme

These days, it seems like you can order monthly subscription boxes for just about anything from pet products, health and beauty products, clothing, to food and beverage products. Getting your products into a subscription box is a great way to promote them to new and different consumer markets. Source: Kustomer.