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Click, Connect, Convert: How Live Events Integrate with Omnichannel Retail Strategies

Retail TouchPoints

With all this in mind, smart retail marketers must strike a balance between utility and customer experience and add sizzle to in-store and online shopping without allowing one channel to shine brighter than the other. Retail experiences work all year round. Several retailers already are leading the way.

Consumer 277
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Retail Trends in Vaping: What’s Driving Sales for Vape Juice Brands

Retail Focus

For vape juice brands, staying competitive in the retail market requires a deep understanding of the latest trends influencing sales. Online retail, in particular, has grown significantly, with customers valuing the convenience of home delivery and the ability to browse a wide range of flavours and options at their leisure.

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Why Launching in Retail is Important for Product Startups

Retail Bound

Product retail launches can be a great way to get exposure for your brand and generate excitement around your product. In this post, we’ll take a look at why product retail launches are so important for startups, the benefits of paying attention to them, and how to make the most of a retail launch.

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From virtual models to marketing, how fashion brands are using AI today

Inside Retail

Retailers had already been using AI to a certain extent, but after a couple of years of “getting to know how it works” we’ve reached a point where its inclusion is something that can’t be ignored. Australian fashion retailer Cue is also leveraging AI-based personalisation to offer virtual styling services.

Fashion 246
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Leveraging Shopper Data to improve Retail Marketing Strategies

Shopper Motion

Retail marketing strategies are constantly evolving as retailers strive to meet the needs and preferences of their customers. Leveraging shopper data to improve retail Marketing strategies is one of the most effective ways for retailers to step ahead. Benefits of using shopper data in retail marketing.

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Top Retail Marketing Tools to Boost Your Business

Rain Pros

Importance of Marketing Tools in Retail Chances are your retail business provides the same or similar products as other businesses in your local area and on the internet. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

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Top Retail Marketing Tools to Boost Your Business  

Rain Pros

Importance of Marketing Tools in Retail Chances are your retail business provides the same or similar products as other businesses in your local area and on the internet. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.