At 60, The Paper Store Remains Committed to Being the ‘Antithesis of Online Shopping’
Retail TouchPoints
DECEMBER 3, 2024
And while the retailer has embraced ecommerce, its focus hasn’t wavered from providing an experiential, discovery-oriented in-person shopping experience for a wide range of product categories including apparel, décor, beauty and gifts. We look at ourselves as the antithesis of online shopping. Are there great co-tenants?
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