Retail TouchPoints

MARCH 9, 2021

Through a survey of 475 consumers, Influence Central also found that only 19% of U.S. consumers have tuned into a livestreaming event. The biggest draw for consumers comes from livestreaming’s unique mix of entertainment, behind-the-scenes product information, shared commenting with others, and simple click-to-buy options.”

Retail Marketing 306

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Retail TouchPoints

JULY 19, 2021

Mastering data is critical for retailers, particularly those serving specialty areas. The ability to reach consumers at the moments in time when they’re likely to make — or at least consider — key purchase decisions is the ultimate marketing challenge. Strategic Counsel is Paramount.

Retail Marketing 264

Retail Marketing Marketing Consumer Promotions 264

Retail TouchPoints

FEBRUARY 4, 2022

Today’s consumer exhibits little patience with retailers that don’t understand them on a deep, personal level. Data-driven AI is part of the remedy for this challenge, but even the best AI tools need support from human intuition to drive truly powerful marketing efforts, according to Amy Heidersbach, Chief Marketing Officer at Persado.

Retail Marketing 312

Retail Marketing Marketing Promotions Consumer 312

Retail TouchPoints

OCTOBER 6, 2020

Here are five achievable steps to developing a retail marketing personalization roadmap that will boost your profitability by helping you define your personalization goals, timelines and leaders. Understanding the current state of retail marketing personalization in your organization is important for defining your goals for its growth.

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Retail TouchPoints

JULY 8, 2020

Here are five novel use cases (with real world examples) for retail marketers looking to maximize offline intelligence in 2020: 1. Additionally, almost half of those exposed to the campaign (42% of consumers) visited a location within 24 hours. Uncovering each channel’s conversion window.

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Location Retail Marketing Marketing Advertising 279

Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. That was bumped to number two, and innovation is at the top this year.”.

Consumer 289

Consumer Marketing Checkout Customer Experience 289

Inside Retail

MARCH 11, 2025

The digitalisation of media has seen advertising budgets diverted towards social media campaigns and search engine marketing in Australia, 70 per cent of digital advertising spend goes to Meta and Google. For many retailers, these platforms have grown to consume the whole marketing funnel and their templated options have become the default.

Advertising 237

Advertising Marketing Consumer Returns 237

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 billion in the U.S.

Consumer 290

Consumer Merchant Services Markdowns Fulfillment 290

Retail Focus

DECEMBER 12, 2024

Trends in the Commercial Investment Market The retail real estate market was a focal point of this years MAPIC, with a strong emphasis on investors perspectives regarding retail market trends and outlooks. These sessions revealed an optimistic vision of the resilience of retail as an asset class.

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Retail TouchPoints

JULY 7, 2021

Commerce Signals’ capabilities include a view of consumer wallets that unites spending across multiple cards by an individual shopper. Audiences can be purchased at the LiveRamp Data Store and integrated into programmatic and direct advertising campaigns across a range of online, mobile and addressable television networks.

Retail Marketing 264

Retail Marketing Advertising Marketing Consumer 264

Retail Focus

APRIL 30, 2025

Kemps Creek is a 20,000 square ft fulfilment centre located at the Oakdale South Industrial Estate in Sydney, NSW. Diversifying supply chains enhances resilience and reduces single market dependency which is a critical component of a global growth strategy. The Australian retail market was valued at AUD 534.54

Fulfillment 147

Fulfillment Retail Marketing Shipping Marketing 147

Retail TouchPoints

JANUARY 28, 2021

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. The question now is: what do these new “pandemic personas” look like, and how can retail marketers cater to their new needs to set benchmarks for a successful 2021? Socially-Conscious Sally.

Consumer 264

Consumer Marketing Retail Marketing Shopping 264

Retail TouchPoints

SEPTEMBER 10, 2020

For a long time, retail consumer data-gathering was a game rigged for big players. As a report from consulting firm Catalina showed, 90 of the top 100 consumer packaged goods companies lost market share to smaller brands in recent years. Many of these smaller brands are benefiting from changes in consumer panels.

Consumer 200

Consumer Marketing Grocer Shopping 200

Retail TouchPoints

JULY 24, 2023

According to The Small Business Blog , emails are an effective marketing channel because most U.S. consumers have at least one email account, with the average addresses per person totaling 2.5. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6%

Marketing 246

Marketing Retail Marketing Advertising Promotions 246

Inside Retail

SEPTEMBER 12, 2023

Recent research has revealed that luxury Australia retailers aren’t doing enough to capture the attention of, and drive consumer spending by, migrants of Asian background and heritage. In order to do so effectively, she stressed the importance of understanding the various factors and intricacies that inform their consumer behaviour.

Consumer 263

Consumer Department Stores Promotions Marketing 263

Retail TouchPoints

MAY 18, 2023

Additionally, if the shopper fails to complete the transaction at that time, they will receive a reminder notification before the deal ends. New features for lead ads include conditional questions and the ability to overlay Instant Forms on a retailer’s web page within Meta’s in-app browser.

Promotions 301

Promotions Consumer Advertising Marketing 301

Inside Retail

JUNE 3, 2024

It’s no secret that consumers are still spending big on their pets even in a cost of living crisis – and the launch of luxury pet accessories brand Mon Petit Amour Manolo, which sells collars starting at $550, is proof of this. Recently, to facilitate this, there’s been a lot of movement in Australia’s pet retail industry.

Accessories 279

Accessories ATS Specialty Store Accounting 279

Inside Retail

JANUARY 16, 2025

Despite modestly positive expectations for 2024, the luxury retail market did not pan out as merchants had hoped. According to a 2024 report released by global management consulting firm Bain & Company, this market dropped two per cent from an all-time high of US$387 billion to US$381 billion.

Merchant Services 130

Merchant Services Fashion Jewelry Social Commerce 130

Inside Retail

JUNE 29, 2021

Retail marketing has evolved over the last few years. While advances in technology have allowed for more personalisation and better shopping experiences, the way consumers shop – both online and in-store – has changed significantly and the lines between the digital and physical world continue to blur further.

ATS 246

ATS Marketing Location Consumer 246

Retail TouchPoints

APRIL 7, 2021

Success in retail depends on understanding and meeting the needs of shoppers. As we move into a second pandemic year marked by unprecedented shifts in consumer preferences and behaviors, one trend stands out: shoppers are turning to resale more than ever to optimize their at-home lifestyle. Here’s why. Leveling Up.

Consumer 200

Consumer Outdoor Apparel Shopping 200

Inside Retail

SEPTEMBER 6, 2023

While Rolex is an internationally recognised brand, Bucherer isn’t as well known outside of Europe and the US, and operates in a highly homogenised luxury and jewellery retail market. “I At the moment, he feels it’s unlikely that Bucherer will become the exclusive retailer for Rolex.

Marketing 264

Marketing ATS Consumer Accounting 264

Inside Retail

JUNE 27, 2024

Inside Retail connected with retail experts Nikki Baird, the vice president of strategy and product at Aptos, a retail technology company, and Neil Saunders, managing director and retail analyst at GlobalData, to gather their thoughts about the potential “Great Mall Resurgence” and what retailers should keep in mind.

Retail Marketing 147

Retail Marketing Marketing Department Stores Shopping 147

Retail TouchPoints

APRIL 9, 2025

Retail markets move fast, especially now that many, if not all, major retailers are betting big on emphasizing ecommerce over physical locations. As part of this push, the once-reviled practice of data scraping and aggregation has become a pivotal tool for retailers.

Outdoor 147

Outdoor Advertising Marketing Retail Marketing 147

Retail Focus

NOVEMBER 21, 2024

The vaping industry has seen a lot of growth over the years, driven by evolving consumer preferences, regulatory changes, and advancements in technology. For vape juice brands, staying competitive in the retail market requires a deep understanding of the latest trends influencing sales.

Retail Trends 130

Retail Trends Target Market Consumer Advertising 130

Inside Retail

MARCH 9, 2025

The retail marketing landscape is more dynamic than ever, so understanding which trends are worth pursuing both from the consumers and the businesss perspective and which ones are just noise, will be critical to achieving growth in the year ahead. Here are three common themes that came to the fore.

Marketing 130

Marketing Advertising Outdoor Returns 130

Inside Retail

FEBRUARY 5, 2025

Prices start at 350 rupees ($4) for dresses. Underlying impacts The partnership between Reliance Retail and Shein represents a significant shift in India’s fashion landscape, with several key implications for both businesses and consumers. The sector grew at a rate of between 30 and 40 per cent.

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Returns Fast Fashion Fashion Consumer 130

Inside Retail

MARCH 12, 2025

Savills explores the key drivers of growth, market challenges and future opportunities shaping Vietnams retail industry this year. Economic and demographic drivers The General Statistics Office of Vietnam estimated retail sales of goods and consumer services grew by 9.3 per cent year-on-year in Q4 last year.

Payment Services 130

Payment Services Location Finance Consumer 130

Retail Focus

APRIL 2, 2025

Regarding marketing and selling products to consumers, product imagery is unquestionably one of the most important selling points. When considering the prevalence and dominance of e-commerce and digital shopping channels, traditional brick-and-mortar retail stores may question where this leaves them.

Returns 162

Returns Location Promotions Consumer 162

Inside Retail

MARCH 20, 2024

In an era marked by economic flux and shifting consumer preferences, the global retail landscape stands at a pivotal juncture, ripe with both challenges and opportunities. China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions. It was valued at $3.8

Retail Marketing 130

Retail Marketing Marketing Social Commerce Consumer 130

Inside Retail

FEBRUARY 3, 2025

some has implemented a cross-border online and offline membership system, allowing consumers to earn and redeem points across different countries. some identified Malaysia as its next key market, driven by the countrys young consumer base and thriving retail environment. some, aimed at smaller, community-based stores.

Marketing 130

Marketing Inventory Management Consumer Management 130

Inside Retail

JULY 24, 2024

According to Adobe Analytics, consumers spent around US$7.2 per cent increase compared to the year prior, and on July 17, consumers spent US$7 billion, marking a 10.4 In a time when consumers are more price-sensitive than ever when it comes to grocery shopping, these types of promotions are not to be underestimated.

Retail Marketing 130

Retail Marketing Marketing Promotions Consumer 130

Inside Retail

SEPTEMBER 19, 2023

Top 10 fastest growing retailers Amid the dynamic and competitive retail landscape in 2022, ‘GoTo Gojek Tokopedia PT’ and Singapore’s ‘Sea Ltd’ emerged as standout performers, achieving retail sales growth rates of 44 per cent and 43 per cent, respectively.

Retail Marketing 130

Retail Marketing Marketing Fulfillment Apparel 130

Retail TouchPoints

FEBRUARY 23, 2021

In pure COVID-19 nature, brands across the retail industry underwent a rapid transition to the digital-first space during 2020; and a lot of first-time online shoppers were activated. In fact, some major retailers reported double-digit growth in ecommerce sales during Q2, right at the outbreak of the pandemic. In fact, Smartly.io

Advertising 297

Advertising Social Commerce Consumer Marketing 297

Inside Retail

DECEMBER 3, 2024

Last month, Amazon moved into the budget e-commerce space through the launch of a discount website, Haul, which offers consumer products priced under US$20. It’s a little bit too early to know what the next administration has in store for foreign retailers and e-commerce platforms. trillion in revenue this year.

Shipping 130

Shipping Marketing Accounting Consumer 130

Retail TouchPoints

APRIL 11, 2025

For 2025 and beyond, the emphasis on change in strategy to ensure a healthy consumer base for UK retailers is, unsurprisingly, requiring retail leaders to invest more in digital retail than ever before. Retail sales, adjusted for the inclusion of Black Friday, fell by 0.3%

Payment Services 235

Payment Services Point of Sale Clienteling Customer Experience 235

Retail TouchPoints

SEPTEMBER 13, 2024

Starting in the late 1980s with the introduction of self-checkout kiosks and progressing to today’s smart RFID tags and even fully automated storefronts, retail leaders have slowly but surely embraced digital in-store enhancements. By 2030, the smart retail market will be worth $91.36 Shoppers also highly value convenience.

Payment Services 287

Payment Services Checkout Inventory Management Kiosk 287

Inside Retail

FEBRUARY 16, 2023

As travel picks up in Southeast Asia, retailers, brands and marketers are revving up promotions and campaigns to encourage consumers to splurge on impulse purchases. “We We’ve observed an acceleration of the ultra prestige segment, especially in the more mature luxury markets of Asia and the Gulf,” she stressed.

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Retail Marketing Marketing Returns Consumer 130