Remove ATS Remove Consumer Remove Promotions
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Navigating the Divide: How Low-Cost Ecommerce has Shattered Consumer Expectations

Retail TouchPoints

These platforms have revolutionized the way consumers shop, offering convenience, variety and competitive pricing at the click of a button. With these cheaper options out there, many consumers are opting for cost-effective dupes that take longer to arrive instead of buying directly from brands themselves.

Consumer 289
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Solid Holiday Sales Point to Increasing Consumer Confidence

Retail TouchPoints

At the same time , in-person shopping and spending also saw gains , with Mastercard remarking on what it called consumers balanced basket: restaurant spending grew 6.3% This spending growth demonstrates the adaptability of both consumers and retailers and the overall strength of the economy. increase in online shopping.

Consumer 283
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Woolworths and Coles drew consumer ire for cost-of-living pressures in 2024

Inside Retail

At opposite ends of the political spectrum, the National Party and the Greens both argued that divestment provisions should be incorporated into federal competition laws to ensure fair trading with suppliers and consumers. and a low point of $15.24, albeit edging close to the higher mark at years end.

Consumer 246
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Retail Roulette – Why Black Friday and Cyber Monday discounts are a complete gamble for retailers and consumers alike

Retail Focus

Now, securing sought after products at the best price is becoming increasingly chaotic for consumers, with prices fluctuating during a number of weeks across the Golden Quarter. Forget deal or no deal, it’s more like deal or disappointment for consumers, leaving much to be desired in terms of results for retailers.

Consumer 262
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Why On is still a ‘dreaming and innovation company at heart’

Inside Retail

“Our company started with a dream and I think we would say that we’re still a dreaming and innovation company at heart,” Rebecca Cai, general manager for APAC at On, told Inside Retail. “I I think it goes back to the vision that we have at On: We want to build the most premium global sportswear brand,” she added.

ATS 246
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5 Simple Steps to Create a High-Impact Brand Sweepstakes

Retail TouchPoints

By offering participants a chance to win a fun prize through this type of consumer promotion, you can create excitement for your brand, attract new customers and keep existing consumers coming back for more. Sweepstakes are often used by brands to promote products and create buzz. Increase website traffic?

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Influencer Overload? How to Navigate the World of Influencers in a £21 Billion Industry

Retail Focus

The influencer marketing industry was priced at £21 billion in 2024 and is projected to rise to £25 billion pounds by the close of 2024. Consumers commonly invest in the product recommendations of their chosen influencer; others are turned away by what they deem inauthentic content. When every post is an ad, consumer trust takes a hit.