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Why Emotion is the Most Important Customer Experience Metric

Retail TouchPoints

Experiences are, at their core, emotional for customers. The highs and lows customers experience not only influence their immediate satisfaction but also build long-term loyalty: 82% of highly engaged customers make a purchase based on that loyalty.

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RFID Technology: Enhancing Retail Efficiency While Protecting Consumer Data

Retail TouchPoints

These benefits lead to smoother operations and enhanced customer experiences, which in turn drive sales and satisfaction. As data privacy becomes an increasing priority for both retailers and consumers, RFID stands out as a secure option that safeguards shoppers’ data. To combat this risk, retailers can encrypt their RFID tags.

Consumer 275
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Navigating the Divide: How Low-Cost Ecommerce has Shattered Consumer Expectations

Retail TouchPoints

These platforms have revolutionized the way consumers shop, offering convenience, variety and competitive pricing at the click of a button. With these cheaper options out there, many consumers are opting for cost-effective dupes that take longer to arrive instead of buying directly from brands themselves.

Consumer 289
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Inside Best Buy’s 5-Year Effort to Evolve with Today’s Consumer

Retail TouchPoints

One of the core values of Dick Schulze, Founder of Best Buy , was learning from challenge and change a prescient insight from a retail leader in the 80s who realized even then that in retail, especially in consumer electronics retail, there would be constant change. Our purpose is to bridge life through technology.

Consumer 287
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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. 📅 October 15, 2024 at 9:30am PT, 12:30pm ET, 5:30pm GT

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At 60, The Paper Store Remains Committed to Being the ‘Antithesis of Online Shopping’

Retail TouchPoints

Some of the biggest changes over the past six decades have revolved around what brick-and-mortar retail means to customers, as well as a lot of customers going the digital route for shopping. We look at ourselves as the antithesis of online shopping. If you know exactly what you want, why would you go beyond Amazon ?

Shopping 286
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Gap, Reformation and Sweetgreen execs talk customer experience at Shoptalk 2025

Inside Retail

In spite of their different areas of expertise, these executives were all focused on the need to constantly seek out new ways to update and optimize the consumer shopping experience. We are, at heart, a human-centered company, but we also need to be digitally enabled, and the two need to work together in harmony to create.