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Here’s why luxury Kiwi brands are popping up at Chadstone this week

Inside Retail

As quarantine requirements and travel bans continue to impact brands’ ability to get in front of customers and retail buyers across borders, the New Zealand government is stepping up to help promote its local designers overseas with a new pop-up at Chadstone Shopping Centre in Melbourne.

ATS 260
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What is ‘transcreation’ and why is it important for Aussie retailers?

Inside Retail

Over five million Australians speak another language at home. It means putting language at the heart of your business. Communicating authentically with culturally and linguistically diverse (CALD) customers should be at the top of the to-do list for all retail businesses. million combined living here.

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Survey Reveals Consumer Marketing Preferences

Independent Retailer

Donnelley & Sons Company (RRD), a leading global provider of marketing and business communications, reveals that traditional marketing channels, including word of mouth, direct mail, and in-store signage, are largely untapped by marketers. Theme 3: Dear retailers, are you ready to return to normal?

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Ecommerce is Crowned King: Strategies for Keeping Pace with the New Reign

Retail TouchPoints

This massive shift to digital has forced retailers to rethink how they do business, communicate with their customers, and find creative ways to stay ahead in the evolving retail landscape. Yet solving the thorny issues around latency and data sovereignty leaves many retailers at a loss. He was VP of Marketing at EverString.

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SMS campaigns yield highest customer response rates with maximum ROI

Inside Retail

Australian e-commerce is booming in the wake of the pandemic, with vast new groups of consumers coming into the market who have only recently latched onto the benefits of digital shopping, and businesses that have adopted strong customer service strategies delivered via mobile channels are being rewarded.

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RIC20 Recap: Speakers Provide Answers to Five Pressing Questions

Retail TouchPoints

While the 99 speakers at the 2020 Retail Innovation Conference , held Oct. Dave Coles, Senior Partner Manager of eCommerce, Pinterest “Our thinking is that the value unlock is at the start of the customer journey with the discovery and automation phase. Shoppers need more than just a fast, convenient purchase at the best price.

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Guest Post: Why You Should Rethink Your Customer Service Goals

Hyken

Karen Hertzberg is the Senior Content Marketing Specialist at Siege Media. For loyal customers, assigning them a specific representative for all their concerns helps personalize the experience and makes them feel like they have a direct line to your business to feel heard. . Optimize Messaging .