Retail TouchPoints

DECEMBER 8, 2022

Express has entered a broad-reaching partnership with brand management firm WHP Global , owner of the Toys ‘R’ Us , Babies ‘R’ US and Anne Klein brands, among others. The deal includes plans to acquire “multiple” fashion brands as well as the expanded monetization of the Express brand through global licensing partnerships.

Brand Management 282

Brand Management Fashion Planning Promotions 282

Inside Retail

AUGUST 22, 2023

Over the last four years, the brand has built a strong direct-to-consumer and retail presence and loyal consumer base, thanks to its variety of brightly colored and boldly patterned intimates and other apparel, and a marketing strategy centred on micro-influencers and user-generated content. billion views and counting.

Apparel 246

Apparel Promotions Consumer Shipping 246

Retail TouchPoints

JULY 15, 2024

What Fender does really well is they think about their brand management and marketing through the lens of [its vendor partners],” said Jason Grunberg, CMO of Bluecore in an interview with Retail TouchPoints. Fender has a registration process that allows the brand to “bridge the retail-direct-to-consumer-divide,” Grunberg explained.

Marketing 274

Marketing Consumer Wholesale Accessories 274

Inside Retail

SEPTEMBER 3, 2024

Every interaction is an opportunity to deliver a great experience and drive loyalty,” explains John-David (JD) Klausner, senior VP of business development at Loop Returns. That happens at an exorbitant rate.” It’s like a whole underground and a pretty big problem for enterprise brands.”

Returns 264

Returns Management Accounting Brand Management 264

Inside Retail

OCTOBER 2, 2024

“The economic reasons behind the losses are elevated interest rates and weak consumer and business confidence in Hong Kong, which has affected rental income and property valuation,” Gary Ng, senior economist at Natixis, told Inside Retail. “It per cent at the end of last year compared to 41.4 per cent at Sun Hung Kai Properties. “A

Shopping 244

Shopping Brand Management Promotions Returns 244

Retail TouchPoints

AUGUST 12, 2021

They are moving the respondent experience from tiresome box-checking toward free-flowing natural conversations, at speed and at scale. Online surveys can, in theory, be just as effective at hearing the voice of the customer as focus groups or social listening tools. The Online Hearing Problem.

Advertising 313

Advertising Consumer Marketing Brand Management 313

CJ Retail Solutions

SEPTEMBER 9, 2022

Brand management strategy is crucial for any brand in order to maximise business objectives such as brand recognition, revenue and long-term goals. Brand management in retail environments means providing a high level of customer service whilst ensuring great standards and compliance levels.

Brand Management 52

Brand Management Management Promotions Advertising 52

Retail Focus

FEBRUARY 9, 2023

Senior retail consultant at Univers Retail | Published author | Visiting lecturer. In this context, a retailer provides door-to-door delivery services, at additional prices, to customers who are prepared to pay additional fees to have their purchases delivered to their door. Ghalia BOUSTANI.

Payment Services 264

Payment Services Beauty and Health Shopping Promotions 264

Talking Retail

AUGUST 25, 2021

The 48g bar will roll-out from September and retail at 69p, supported by a consumer promotion to be announced on Cadbury’s Twitter account ahead of the launch. Joshua Collier, brand manager at Mondel?z This story continues at Cadbury adds nutty flavour to Wispa range.

Accounting 111

Accounting Brand Management Promotions Management 111

Inside Retail

OCTOBER 20, 2022

At the time, she was a brand manager at Mecca, so she understood the power of a highly curated and branded shopping environment, and a first-rate customer experience, but she felt like it didn’t exist in the baby goods category. What’s a Silverette? Why do you need a breast pump?

Marketing 246

Marketing Beauty and Health Brand Management Promotions 246

Talking Retail

AUGUST 25, 2021

The packs contain 5x20g bags of Cofresh Grills in Sweet Chilli, Peri Peri and Chilli Cheese flavours, retailing at 70p. The launch will be supported by PR, advertising and social media campaigns, as well as in-store promotional activity. Cofresh brand manager Jon. Or just read more coverage at Talking Retail.

Advertising 105

Advertising Brand Management Promotions Management 105

Inside Retail

AUGUST 26, 2024

LVMH-owned beauty giant Sephora is reportedly carrying out a significant workforce reduction in China, a move aimed at mitigating financial losses in the challenging market. For instance, why would a customer choose to buy a Dior lipstick at Sephora when they can easily purchase it directly from the brand’s official Tmall store?”

Markdowns 147

Markdowns Promotions Marketing Consumer 147

Retail TouchPoints

MAY 10, 2021

As brands evolve in their understanding of consumer values, the need for empathy will continue to drive outreach, which is causing difficult decisions on the brand management side. Many brands adhere closely to the four Ps of marketing: price, promotion, product and placement. An Increased Need for Understanding.

Consumer 261

Consumer Marketing Accounting Brand Management 261

Retail TouchPoints

JULY 10, 2024

At Dyer Brown our approach, regardless of typology, emphasizes pre-design investigation: combining market research and surveys with collaborative stakeholder visioning sessions produces critical data that will inform the design process. At the same time, these platforms also directly influence consumer perceptions.

Point of Sale 258

Point of Sale Location Consumer Customer Experience 258

Retail TouchPoints

MARCH 9, 2023

Here’s one thing he’s learned about that generation, both at work and at home — they want what they want when they want it. “My Easier said than done, especially for a brand that is still working its way back from the brink. So for us it’s really about getting the right products to her at the right time.”

Checkout 274

Checkout Marketing Fashion Shipping 274

Retail Focus

JULY 5, 2022

It would help if you had a standard business plan to get funding because banks will look at it to see whether you’d be a good loan candidate. Brand Your Business. If you’re not very good at branding yourself, you might need to hire the service of a skilled brand manager who can present your business aesthetically.

Accounting 227

Accounting Planning Advertising Brand Management 227

Inside Retail

MAY 23, 2021

You might have just graduated, gotten a promotion or a pay rise. You see, fashion celebrates self-expression (at least as we know it to exist as an art form on the runway). We’re much more likely to see division at a retail level. It tends to be at the mid- to high-end stores where there is more discomfort from store staff.

Fashion 34

Fashion Department Stores Shopping Brand Management 34

Retail Focus

MARCH 3, 2023

Therefore, today we’ll look at how window displays communicate with customers and why retail stores invest time and money. Techniques Retail Stores Use for Window Displays It’s enough to look at the giants of the retail world, like Mango , Zara, or H&M, to see that the window display is not something they take lightly.

Visual Merchandising 130

Visual Merchandising Promotions Brand Management Management 130

Wiser

DECEMBER 12, 2022

A minimum advertised price (MAP) policy is a mutually agreed upon set of guidelines from the manufacturer for the retailer that details what prices their products are allowed to be displayed at. For some retailers, this can lead to lost brand deals and cut contracts, leaving them with no merchandise. How Is MAP Different From MSRP?

Advertising 147

Advertising Promotions Retailing Pricing Shipping 147

Wiser

DECEMBER 18, 2023

In the online world, it’s not about physical space, but rather visibility on search results, category pages, and promotional spaces. Optimize Marketing Efforts: DSOS can help you measure the effectiveness of your marketing and promotional campaigns, helping you to finetune your strategies for a better return on investment.

Promotions 139

Promotions Management Marketing Inventory Management 139

Retail TouchPoints

AUGUST 24, 2023

If Educational Insights is any indicator, it’s as game-changing as brands hoped it would be. Educational Insights first launched its shop in April 2023, and Lee Parkhurst, Senior Brand Manager at the company, said they’ve “been quadrupling our business month over month since.”

Shopping 244

Shopping Merchant Services Fulfillment Social Commerce 244

Wiser

OCTOBER 4, 2023

The Role of Social Media in Brand Recognition Social media serves as a potent tool for enhancing brand recognition by providing a platform for brands to create and share engaging content and promoting a direct and personalized connection with the audience. User-generated content is another powerful tool for engagement.

Promotions 145

Promotions Consumer Customer Experience Marketing 145

Wiser

OCTOBER 7, 2024

In an interview with Mathieu Hauguel, Senior Vice President of Retail at Cacolac, we explore how Wiser’s solution helped them overcome key challenges and achieve significant growth. where customers order groceries online and pick them up at a local store. We were able to prioritize our best-selling SKUs and ensure their availability.”

Promotions 78

Promotions Location Accounting Target Market 78

Wiser

AUGUST 13, 2024

Traditionally held in July, this two-day event offers brands an unparalleled opportunity to boost sales through deep discounts and strategic promotions. Brands must navigate a complex landscape of consumer behavior, competitive pressures, and dynamic pricing strategies to succeed.

Consumer 78

Consumer Promotions Advertising Shopping 78

Wiser

APRIL 29, 2024

As traditional brick-and-mortar tactics evolve into eCommerce strategies, brands face the challenge of adapting to a retail landscape where the physical and digital merge seamlessly. Price Pricing strategies in eCommerce must balance profitability and promotional activities, adapting to frequent price fluctuations inherent to online retail.

Promotions 78

Promotions Advertising Returns Consumer 78

Wiser

SEPTEMBER 30, 2024

Yooji, a baby food brand based in France, is transforming the industry with its small-portion, frozen, and organic, ready-to-cook meals inspired by homemade recipes. Customers order groceries online and pick them up at a local supermarket without leaving their car. If a promotion sells quickly, we can act fast to prevent stockouts.

Promotions 78

Promotions Management Location Accounting 78

Retail Focus

JANUARY 5, 2024

Senior Retail Consultant at Univers Retail | Published author | Visiting lecturer. This includes optimising supply chain management to reduce carbon footprints and promoting sustainable consumer behaviours. The story of the brand and the uniqueness of the products should be at the forefront of all phygital experiences.

Customer Experience 147

Customer Experience Supply Chain Management Clienteling Management 147

Wiser

MARCH 4, 2024

Wiser Solutions is a pivotal partner in this journey, offering a suite of tools and insights designed to steer businesses through the complexities of retail maturity at every phase.

Management 78

Management Brand Management Inventory Management Marketing 78

365 Retail

AUGUST 2, 2024

This engagement strengthens relationships and deepens your followers’ connection to your brand. Managing a community well involves responding to customer comments, answering queries and participating in industry discussions. Doing this guarantees a consistent message and strengthens your brand at various interaction points.

Marketing 105

Marketing Planning Accounting Brand Management 105

Mass Relators

JUNE 20, 2024

Rogers has served as chief marketing officer at Walmart and chief marketing officer at Signet Jewelers. At Dollar General, he will lead the company’s marketing, brand, media and personalization strategies across all digital channels and the DG Media Network.

Beauty and Health 52

Beauty and Health Store Operations Promotions Management 52

Wiser

SEPTEMBER 20, 2023

This could be anything from a strong brand reputation, unique technology, patents, good relationships with customers and suppliers, strong financial resources, and so forth. These are areas where the organization or individual could improve, and these factors are likely to place the business at a disadvantage compared to others.

Marketing 144

Marketing Planning Management Brand Management 144

Mass Relators

DECEMBER 20, 2021

. — Publix Super Markets’ vice president of marketing Mark Irby plans to retire at the end of February. She became a field marketing coordinator in 2006, category marketing manager in 2010 and manager of marketing brand management in 2016. The 48-year company veteran will be succeeded by Malinda Renfroe.

Marketing 52

Marketing Advertising Promotions Brand Management 52

Wiser

SEPTEMBER 23, 2024

This involves strategically managing product assortment, pricing, and promotions. Dynamic Repricing: Automatically update prices across platforms like Amazon, eBay, and Magento, ensuring that your pricing strategy remains competitive at all times.

Shipping 78

Shipping Promotions Planning Management 78

Wiser

JULY 22, 2024

Monoprix stands out with the highest proportion at 31.30%, which may indicate an orientation towards customers actively seeking care and health products. Differences in the distribution of categories can influence the way in which products are selected and promoted, depending on the market segments that each retailer wishes to capture.

Management 78

Management Promotions Accounting Consumer 78

Wiser

JUNE 13, 2024

Things you can do: Partner with reliable logistics providers Offer multiple delivery options, including expedited shipping Implement robust supply chain management practices Promotions and Advertising Targeted promotions and advertising can significantly influence share of search.

Inventory Management 78

Inventory Management Supply Chain Management Advertising Promotions 78

Mass Relators

NOVEMBER 17, 2022

Veteran mass market retailing executive Cory Canady has been named head of merchandising operations and transformation at Walgreens. Most recently, Canady was vice president of omnimerchandising for furniture and mattresses at Walmart. career, he held merchandising leadership roles at Target Corp. DEERFIELD, Ill. Cory Canady.

Store Operations 52

Store Operations Brand Management Management Promotions 52

Shopper Intelligence

APRIL 30, 2021

The Buyer deeply involved in the minutiae of operating a category for a retailer: pricing, stock, availability, promotions (see how we track these metrics ), a million daily hassles plus the pressure of hitting profit targets, and performance reviewed by the week, day or even hour. Not the least of which is promotions.

Management 52

Management Promotions Accounting Marketing 52