Remove ATS Remove Brand Management Remove Planning
article thumbnail

Bluestar Revives Justice as Online-Only Retailer, Plans to Expand Tween Brand into Tech, Home

Retail TouchPoints

The tween retailer shuttered its remaining brick-and-mortar locations in late 2020 — which had numbered 2,800 at the brand’s peak — following the bankruptcy of parent company Ascena Retail Group. Justice has returned as an online-only retailer with the launch of its new ecommerce site, ShopJustice.com.

Planning 234
article thumbnail

Batteries Plus Hires New Marketing and Merchandising Chief as it Plans 115 New Stores

Retail TouchPoints

Prior to his hire at Batteries Plus, Detenber served as CMO for Artisanal Brewing Ventures where he led brand strategy, new product development and marketing.

Marketing 292
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Payless Relaunches E-Commerce Business, Plans To Open 300-500 Stores

Retail TouchPoints

Payless, which has dropped the “ShoeSource” from its name, plans to open 300 to 500 freestanding stores across North America over the next five years, beginning with the opening of a prototype store this fall in Miami. We saw an opportunity for the brand to relaunch into the U.S.

Planning 193
article thumbnail

A Christmas Miracle? Toys ‘R’ Us to Open at American Dream Just in Time for the Holidays

Retail TouchPoints

There’s been a giraffe sighting at the American Dream mall in New Jersey, and this wasn’t just any old giraffe. Toys ‘R’ Us will open the doors of a new two-level , 20,000-square-foot flagship store at American Dream , just in time for the last few weeks of holiday shopping, and Geoffrey the Giraffe will be in residence.

ATS 243
article thumbnail

From Snoop Dogg to DVF: How collabs help drive growth at Skechers

Inside Retail

The collaboration also extends to Skechers t-shirts, leggings, shorts and racerback longline bras, and marks the brand’s first coordinated apparel and footwear collaboration. He added that Skechers is the third largest athletic footwear brand in the US, and has a global reach in over 180 countries with over 4500 stand-alone stores. “We

ATS 246
article thumbnail

New Babies ‘R’ Us Flagship at American Dream will ‘Set the Stage’ for National Rollout

Retail TouchPoints

The store will be located at the American Dream mall in New Jersey, alongside the flagship of sister brand Toys ‘R’ Us , which opened there in December 2021. stores, the Toys ‘R’ Us and Babies ‘R’ Us brands passed through a number of hands before being acquired by current owner, brand management firm WHP Global , in March 2021.

ATS 216
article thumbnail

Why Heroes & Villains Prioritizes Fan Experience Over Merch Sales at New York Comic-Con

Retail TouchPoints

“Heroes & Villains is and always has been a fan-focused brand. Celebrating the stories we all love is the first priority for us,” explained Doug Johnson, Creative Director and Brand Manager at Bioworld, parent company of Heroes & Villains in an interview with Retail TouchPoints.

ATS 192