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based operator of Forever 21 is preparing to close at least 200 of its approximately 350 stores in preparation for a potential bankruptcy, Bloomberg reports, citing people with knowledge of the matter. During her tenure she made a concerted effort to refresh the brand with a focus on younger consumers and enhanced omnichannel capabilities.
Under IMG’s leadership since 2005, AFW has elevated resort collections, showcased Indigenous designers and initiated a consumer-integrated model. The emergence of consumer-facing fashion events including PayPal Melbourne Fashion Festival and Melbourne Fashion Week has led some to question the relevance of a closed industry-only event.
The Fast-Moving Consumer Goods (FMCG) industry is no stranger to challenges. AI image recognition FMCG is a technology that transforms how brandsmanage shelves, track inventory, and understand their consumer behavior. Poorly managed shelves lead to lost sales, frustrated customers, and damaged brand reputations.
In the highly competitive world of retail and ecommerce, brands must deliver personalized and relevant customer experiences to stay ahead. The Importance of Retail Customer Experience and Support Customer experience plays a pivotal role at every stage of the retail and ecommerce buying process, from initial discovery to post-purchase support.
But recently, a lesser-known division of Gordon Brothers found itself in the spotlight when the company sold the iconic British brand Laura Ashley to brandmanagement firm Marquee. The deal was managed by Gordon Brothers Brand Division, which had spent the previous four years revitalizing Laura Ashley after its 2020 bankruptcy.
Financial services company Hilco Global and asset management firm TPG Angelo Gordon have formed a new joint venture (JV), with the goal of acquiring and financing consumerbrands and IP in partnership with brandmanagement firm Bluestar Alliance. Both brands have been owned by Bebe Stores, Inc.
With inflation impacting purchasing power and digital technology reshaping the way consumers shop, it’s never been more essential for brands and retailers to adapt their promotional strategies. Understanding the Impact of Inflation on Consumer Behavior Inflation has significantly shifted how consumers approach spending.
The problem is that it clouds our view of the most important person in the entire design process: the end consumer. In that time, brands need to communicate the answers to three questions: what is it, what does it do, and why do I need it? To truly get to know your consumer, you have to fully immerse yourself in their world.
Brandmanagement firm Marquee Brands has acquired British fashion and lifestyle label Laura Ashley and will use the acquisition to establish its first European headquarters in London. Marquee bought the brand from Gordon Brothers , which acquired Laura Ashley out of bankruptcy in 2020.
Ghalia Boustani- Ephemeral Retailing Specialist | Published Author | Podcast Host In the ever-evolving lexicon of retail and brand culture, LUXENTAINMENT emerges as a telling synthesis—a fusion of luxury and entertainment. This fusion matters now, more than ever, because the luxury consumer has changed. Every detail speaks.
When you combine Champions legacy in sportswear with Targets style authority, the result is something special, said Rick Gomez, EVP and Chief Commercial Officer at Target in a statement. Authentic Brands Group purchased the Champion brand from HanesBrands for $1.2
The simple truth is we still have a long way to go in breaking down period stigmas – and it’s about bloody time we stopped tiptoeing around them,” Bonds’ senior brandmanager Edwina Mollder told Inside Retail. From a retail perspective, the campaign arrives at a pivotal time.
Before starting the wellness brand Barrire , Cleo Davis-Urman worked her way up the corporate ladder at companies such as Saks Fifth Avenue and Moda Operandi. IR : Prior to launching Barrire, you worked for corporations like Saks Fifth Avenue as director of special projects and Moda Operandi as the brandmanager.
Each method enhances brandmanagement and fosters community relationships. By engaging in community-focused initiatives together, you enhance credibility and build trust among consumers. Consider distributing flyers or brochures at local events and establishments to increase visibility.
Local consumers seek convenience, preferring businesses that cater to their immediate needs. This involvement demonstrates your commitment to the community, which enhances brand loyalty. Additionally, set up booths at local fairs to engage with potential customers directly.
A seasoned executive with more than 20 years of experience across retail, consumer goods and private equity-backed businesses, Goldman joins the company “at a pivotal moment as it accelerates execution of its strategic vision, aiming to scale its audience and reach across channels,” the company said in a news release.
The Dockers transaction further aligns our portfolio with our strategic priorities, focusing on our direct-to-consumer first approach , growing our international presence and investing in opportunities across womens and denim lifestyle, said Michelle Gass, President and CEO of LS&Co. in a statement.
Quality Control: Manta prioritizes the standards of listed businesses, ensuring that users can find reliable services and fostering trust between consumers and businesses. This platform simplifies the process of locating reliable services, fostering community growth through effective engagement between businesses and consumers.
Establishing the Metrics That Define the Perfect Store The foundation of a Perfect Store strategy is defining the right metrics that reflect brand standards and consumer expectations.
A new range of Forever 21 fashions has debuted at 100 JCPenney stores across the U.S. Forever 21 and JCPenney share a mission to make the latest trends accessible to all while inspiring unique style and confidence,” said Michelle Wlazlo, EVP and Chief Merchandising Officer at JCPenney in a statement. The brands also share owners.
“Heroes & Villains is and always has been a fan-focused brand. Celebrating the stories we all love is the first priority for us,” explained Doug Johnson, Creative Director and BrandManagerat Bioworld, parent company of Heroes & Villains in an interview with Retail TouchPoints. So, we pivoted,” Johnson noted.
The sale is the latest move by the retailer to scale down during a difficult year that included cutting 500 corporate positions in September 2022, including roles at main offices in Asia. Baozun recently established Baozun BrandManagement (BBM), through which it will use its technology portfolio to cultivate brands.
The collaboration also extends to Skechers t-shirts, leggings, shorts and racerback longline bras, and marks the brand’s first coordinated apparel and footwear collaboration. The brand achieved record sales of over $7.4 per cent increase in direct-to-consumer sales. billion globally, which reflects an increase of $1.1
The tween retailer shuttered its remaining brick-and-mortar locations in late 2020 — which had numbered 2,800 at the brand’s peak — following the bankruptcy of parent company Ascena Retail Group. Justice has returned as an online-only retailer with the launch of its new ecommerce site, ShopJustice.com. ”
With all of this in mind, how are retailers making the shift at scale — and doing so, more importantly, in a way that drives easy adoption? A retailer unwilling to let a brandmanage its own media or access attribution data is now likely to lose their allocation. Brady Donnelly is Managing Director at Sela , a PCA Group company.
Having been washed down on consumer practices, they have become more demanding in understanding anything that goes beyond the simple term “sustainable” Customers paid more attention to the brand’s rhetoric and all the claims they made about their sustainable offer, and how it impacted them and the planet. If so, what?
Today, trends are often captured solely based on consumer discussions and Key Opinion Leaders online, but tracking future outcomes based on social listening or one type of external data source is risky business. Enter advanced analytics, the future of how companies will consume and manage data to drive strategic decisions.
Brandmanagement firm WHP Global has received a $375 million equity investment from funds managed by the private equity group of Ares Management Corporation to fuel its next wave of brand acquisitions. The transaction values WHP at $1.6 this summer.
As new regulations are enforced and consumers develop ever-more-sophisticated expectations around a brand’s environmental impact, fashion brands have to do more than claim they are compliant. Unfortunately, many products end up in a landfill at the end of their lifecycle. Consolidating and publishing sustainability data.
During her career, Sullivan also worked with The Stride Rite Corporation as COO and held consumerbrandmanagement and sales roles at companies including M&M/Mars and The Mennen Company.
Global brandmanagement firm WHP Global has bought a 70 per cent stake in Isaac Mizrahi from Xcel Brands, in a deal valuing the American designer label at US$68 million. Mizrahi, who will continue as chief design officer, said he believes WHP Global will harness the power of his brand. million in cash proceeds.
Many brands were forced to shut their doors and expedite online sales strategies to keep a steady revenue stream. But as we begin to get back to a sense of “normalcy,” consumers have reverted back to their traditional methods of shopping. So how can brands apply this strategy to their brick-and-mortar stores?
Consumer demand in the toy category and for Toys ‘R’ Us remains strong, and we will continue to invest in the channels where the customer wants to experience our brand.”. The new entity opened stores at the Garden State Plaza in Paramus, N.J.
The 40 Under 40 Awards and its winners represent the diversity of the retail industry and its various players: brands, technology vendors, agencies and consultancies, and design firms. And at the brand level, we have the honor of spotlighting executives from both established legacy retailers as well as emerging direct-to-consumerbrands.
As retail competition escalates on a global scale and across multiple channels, many brands and thought leaders have gravitated to the idea of ‘brand love’ as a way of differentiating. The hope is that getting consumers to love your brand will make them more loyal, purchase more frequently, and so on.
Maintaining an effective distribution network is not only costly but paramount for ensuring products move seamlessly from the brand to the consumer. To learn more about the Commerce Execution Suite, contact us at intel@wiser.com or visit www.wiser.com. Here’s a PDF version of this use case.
Brandmanagement firm Authentic Brands Group and Saks Global have developed a new joint venture called Authentic Luxury Group (ALG) that is aimed at “redefining and expanding the modern luxury experience.” Our shared commitment to excellence and strategic vision positions us at the forefront of modern luxury.”
Online surveys have long reigned near the top of the ad testing toolkit by providing the fastest, most efficient way to gather valuable consumer feedback throughout the creative process. But realizing these benefits has generally required that researchers forfeit the open-ended questions that allow them to truly “hear” the consumer’s voice.
But with such an expansive reach — one that extends across its branded channels as well as a robust network of national, regional and local retailers — Fender has sought better ways to understand the behaviors of these consumers and engage with them in more intentional and relevant ways. I mean that at the individual level,” he said.
Skechers is bringing its brand to new audiences with a virtual store in Roblox aimed at younger consumers and a new co-branded collection with tractor brand John Deere designed for agricultural and construction professionals. Skechers Roblox Store Banks 3.4
In the dynamic world of Consumer Packaged Goods (CPG), brandmanagement is a critical function that navigates complex landscapes to connect products with consumers. Editor’s Note: Contributing author is Andrey Pankeev, Key Accounts Managerat Wiser Solutions.
After less than two years at his post, Laxman Narasimhan is stepping as CEO of Starbucks. The iconic and omnipresent Starbucks brand that Howard Schultz and his team built has lost its luster and brand equity over the past ten years,” noted Brandon Rael, Strategy & Operations Leader at Kyndryl on LinkedIn.
“We saw an opportunity for the brand to relaunch into the U.S. market, providing our community with the affordable, value-driven products they’ve always searched for, now across multiple categories, at a time when value couldn’t be more critical,” said Jared Margolis, Payless CEO in a statement. “We’re
The toy seller, which at its peak had more than 1,500 stores around the world, was part of the fabric of American childhood for more than half a century. brandmanagement company WHP Global has bought a controlling interest in Tru Kids, which owns the Toys ‘R’ Us brand. Remember Toys ‘R’ Us? You Can’t Beat Marketplaces.
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