Inside Retail

JULY 26, 2021

Cosmetics brand Perfect Diary kicked off this trend by launching its virtual persona Xiao Wanzi on WeChat and engaging customers through private and group chats – a beauty advisor, friend, promotional information supplier, and customer service assistant – all in real time. They went on to contest leadership of general advertising companies.

Social Commerce 130

Social Commerce Advertising Apparel Accounting 130

Independent Retailer

AUGUST 17, 2022

The show is experiencing a huge growth in their online presence, with a lot of promotion and marketing going on. We have made a lot of friends here,” Karla Rendon, Exhibitor from Tasha Apparel , said. The OFFPRICE show brought buyers from around the world together to shop for products at up to 70 percent off retail prices.

Apparel 97

Apparel Accessories Shipping Boutique 97

365 Retail

JULY 14, 2021

But even as the social environment returns to ‘normal,’ the dramatic pandemic-era shift to online channels will persist, and retailers need to be much more vigilant than in past back-to-school seasons about presenting current, relevant prices and promotions to shoppers both in-store and online. www.demandtec.com .

Shopping 98

Shopping Promotions Returns Apparel 98

Inside Retail

NOVEMBER 14, 2023

They can see sketches, 3D mockups and all the information on colourways, sizes, recommended retail prices and even carryover styles from previous best-selling items that may be incorporated into the new design.” The other part of the group focuses on communications – developing, planning and creating the assets to promote the product.”

Marketing 130

Marketing Planning Apparel Consumer 130

Wiser

JULY 23, 2019

Price intelligence can highlight a price change from your top competitor or pinpoint a promotion they recently ran. They could then beat you on price, and that’s why shoppers have shifted to them over you. . “If Did they run price promotions? We’re cognizant of pricing. Measure Price Elasticity.

Apparel 76

Apparel Promotions Marketing Retailing Pricing 76

Retail Focus

FEBRUARY 8, 2024

This retail format has a long history, dating back centuries to the earliest known travelling merchants, but has gained significant traction in the early 2000s as retailers and brand manufacturers incorporated temporary locations into their omni-channel strategies.

Merchant Services 147

Merchant Services Fashion Consumer Clienteling 147

Wiser

FEBRUARY 29, 2024

Historical data reveals shifting lifestyle priorities and evolving consumer preferences are reshaping spending patterns, with a notable shift towards investments in health and dining experiences over traditional retail apparel purchases.

Shrinkage 78

Shrinkage Inventory Management Loss Prevention Consumer 78