Remove Apparel Remove Markdowns Remove Promotions
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Extended Back-to-School Season Spotlights Need for Tactical Markdowns

Retail TouchPoints

Additionally, shoppers are continuing to buy even after school has started to save on markdown items and stretch their budgets further. Consumers also are allocating more of their BTS budget to apparel and school supplies rather than pricey electronics, although belt-tightening is likely influencing decisions in multiple product categories.

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What are Retail Markdowns?

Wiser

Altering your price, particularly through markdowns, can be a smart strategy, but only if done correctly. Unsuccessful or excessive markdowns can lead to staggering losses in terms of missed revenue and a lower margin on your goods. What are Retail Markdowns? How to Implement a Markdown Strategy. Don’t believe us?

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New Slate of Google Tools Aims to Help Holiday Bargain Hunters

Retail TouchPoints

The general Deals page features promotions and markdowns in a range of top holiday categories — including apparel, electronics, toys and beauty — from a wide variety of merchants, ranging from big-box stores and multi-brand retailers to DTC brands and local stores.

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Academy Sports + Outdoors Expands Revionics Partnership to Optimize Customer-Centric Pricing

Retail TouchPoints

As part of the new multiyear agreement — which builds upon a partnership that started in 2016 — Academy will use the Revionics Base Price and Markdown solutions to not only optimize its pricing strategy but better manage inventory levels throughout the product lifecycle.

Outdoor 233
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Sick of hearing about AI? The key is understanding how to make it work for you

Inside Retail

Targeted advertising: You can use data to target promotions effectively, enhancing campaign ROI. AI can identify the fastest retrieval routes, automate markdown processes, and provide real-time inventory insights, ultimately improving your margins.

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Adobe: Consumers Will Spend More Online in First 10 Months of 2021 than All of 2019

Retail TouchPoints

The apparel category saw particularly marked price hikes in both July (up 15.26% ) and August (up 15.52% ), two months in which apparel prices typically drop amidst summer markdowns and back-to-school promotions.

Consumer 262
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Eroding profit overshadows strong Nike sales performance

Inside Retail

Unfortunately, Nike is facing the headwind of slower demand for sneakers and apparel which is pushing down wholesale orders, driving up inventory, and necessitating more marketing and promotional efforts to drive volume. This applies especially to apparel where brand loyalty isn’t as strong as it is for sneakers.

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