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Champion Revitalizes Brand IP with New Target-Exclusive Collection

Retail TouchPoints

The 500+ -piece collection includes apparel, accessories and bags and will be infused with on-trend colors, exclusive premium fabrics, unique washes, detailed trims and the unique Champion logo. Authentic Brands Group purchased the Champion brand from HanesBrands for $1.2 Most items will be priced under $40.

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Express to Expand Retail Presence in Indonesia, Paraguay and Central America

Retail TouchPoints

WHP Global plans to expand the Express brand to multiple countries in Asia and Latin America through a series of licensing agreements. This marks the first major announcement since the brand management firm announced its strategic partnership with Express, Inc. late last year.

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How Ripcurl mastered asset management with SignManager

Inside Retail

The power of in-store branding When customers enter a retail store, mere seconds determine whether they stay engaged or lose interest. SignManager created a custom, self-serve dashboard and asset database through its purpose-built brand management system Signifi, serving as a centralised hub of comprehensive asset information.

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Why Heroes & Villains Prioritizes Fan Experience Over Merch Sales at New York Comic-Con

Retail TouchPoints

and a prime opportunity for vendors to drive brand awareness and sales. For Heroes & Villains , a fan-first destination for apparel and accessories, NY Comic Con has become a pillar event for bringing its brand promise to life. Heroes & Villains is and always has been a fan-focused brand.

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