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Champion Revitalizes Brand IP with New Target-Exclusive Collection

Retail TouchPoints

The 500+ -piece collection includes apparel, accessories and bags and will be infused with on-trend colors, exclusive premium fabrics, unique washes, detailed trims and the unique Champion logo. Authentic Brands Group purchased the Champion brand from HanesBrands for $1.2 Most items will be priced under $40.

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Bluestar Alliance Buys Scotch & Soda’s U.S. Business

Retail TouchPoints

An affiliate of brand management company Bluestar Alliance has purchased the U.S.-based based wholesale and retail business assets of the Scotch & Soda brand, which will allow its products to be sold in retail stores across the country.

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Bluestar Revives Justice as Online-Only Retailer, Plans to Expand Tween Brand into Tech, Home

Retail TouchPoints

The tween retailer shuttered its remaining brick-and-mortar locations in late 2020 — which had numbered 2,800 at the brand’s peak — following the bankruptcy of parent company Ascena Retail Group. ”

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Skechers Widens its Reach with New Roblox Store, John Deere Collab

Retail TouchPoints

Skechers is bringing its brand to new audiences with a virtual store in Roblox aimed at younger consumers and a new co-branded collection with tractor brand John Deere designed for agricultural and construction professionals. Skechers Roblox Store Banks 3.4

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From Snoop Dogg to DVF: How collabs help drive growth at Skechers

Inside Retail

Skechers has teamed up with renowned apparel brand Diane von Furstenberg (DVF) on its Endless Kisses Capsule range, which will see the latter brand’s iconic lips design feature on Skechers fashion sneakers, footwear and recovery sandals. The brand achieved record sales of over $7.4

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Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

Inside Retail

Earlier this month, popular US-based intimates brand Parade was acquired by Ariela & Associates International (AAI), a global manufacturer of branded and private-label apparel. Its campaigns featured a wide range of models across the gender spectrum with different skin tones, body types, and aesthetics.

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Why Heroes & Villains Prioritizes Fan Experience Over Merch Sales at New York Comic-Con

Retail TouchPoints

and a prime opportunity for vendors to drive brand awareness and sales. For Heroes & Villains , a fan-first destination for apparel and accessories, NY Comic Con has become a pillar event for bringing its brand promise to life. Heroes & Villains is and always has been a fan-focused brand.

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