Advertising Store Operations Visual Merchandising 
Retail TouchPoints
JANUARY 22, 2025
Remember, every new market will likely have its distinct guidelines related to PoS displays, promotions and advertising. Even when your campaigns are up and running, you should always have a partner locally whos capable of providing reliable and immediate intelligence.
Retail TouchPoints
JULY 17, 2023
He created a TikTok to advertise his idea and made $40,000 in sales during the first month with just one style in one color. While the companies spent months waiting for the perfect site, it only took about 90 days to get the store operational once that site was found. From day one we were just perfectly aligned,” said Baer. “We
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Retail TouchPoints
MAY 31, 2023
And rather than simply using it for advertisements, brands and retailers can get more creative with the technology. Stop viewing digital signage solely as an advertising platform. Signage, since its inception, has been predominantly used as a form of advertising. Here are a handful of ideas to get you started: 1.
Retail TouchPoints
JULY 1, 2024
They also have the ability to invest more heavily in advertising, influencer marketing and online advertising, thereby winning a broader audience. Yet, when both sides come together, it’s often half-heartedly.
Retail TouchPoints
FEBRUARY 23, 2022
Retail customers are primed for more than the typical “glamour shots” that architects and advertisers favor, and they are drawn to imagery with a more emotional, personal feel. The glossy flash-lit studio style of typical advertising photography stands in contrast to most amateur snapshot photography produced on mobile phones today.
Retail TouchPoints
JULY 10, 2024
In this way, store design borrows from the tested advertising strategy of positioning a product as an aspect of a desired identity, like Jeep commercials that connect with viewers who see themselves as rugged outdoorsy types. This modest we-were-there experience has been re-created and shared many times over on various social channels.
Retail TouchPoints
APRIL 3, 2024
Certain demographics may be more or less receptive to different types of images or advertisements. Other important factors to consider include the age and preferences of your customers. Determining what kind of content you want to share will help you figure out an appropriate frequency for updates.
Expert insights. Personalized for you.
279 
Let's personalize your content