Advertising Store Layout Store Operations 
Retail TouchPoints
MAY 21, 2024
By examining this network traffic, retailers can gain valuable insights, such as the most frequented areas of a store, the effectiveness of digital signage, the efficiency of store layouts and even the performance of online versus in-store promotions.
V Count
APRIL 1, 2021
Demographic Analysis can be used to create targeted advertisements based on the gender and age groups of your customers. This can further improve your customers’ interaction within the store, leading to more sales and a higher conversion rate. Long queues and a complicated store layout will lose you a lot of customers.
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Inside Retail
NOVEMBER 27, 2023
Generative AI helps create dynamic and personalised marketing content, which is essential in today’s retail landscape flooded with generic advertising. Walmart’s scan-and-pay app is another step towards cashier-less stores, empowering customers to scan and pay for items using their smartphones.
Mass Relators
JANUARY 20, 2023
At his mother’s request, he applied to a local newspaper advertisement for Eckerd Corp.’s At Eckerd, Vasos rose quickly through store operations ranks from assistant store manager to store manager, district manager and regional manager before joining Phar-Mor Food and Drug Inc., s management training program.
Retail TouchPoints
DECEMBER 25, 2023
Would they know what areas of the store were the least productive from a sales (or profit) perspective that could be eliminated to make room for a café, seating area or experiential exhibit that would make customers want to visit more often? Better inventory management means better business operations, period.
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