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The Cheesecake Shop reveals fresh new look

Inside Retail

The Cheesecake Shop has undergone a rebrand, unveiling today its fresh new logo and store design. Scott Bush, CEO of The Cheesecake Shop, said “We are so proud to launch The Cheesecake Shop’s new brand identity and we know our customers will love the evolution and the fresh look and feel. “We

Shopping 264
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How to build a bricks-and-mortar store that attracts and retains customers

Inside Retail

Using a differentiation strategy allows retailers to create a unique in-store shopping experience – that can’t be replicated online, and will set you apart from the competition. Some of them are tried and true, such as store layout and design, customer service and convenience. Don’t waste this opportunity.

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How Rising Prices Shape Consumer Behavior

Retail Focus

The Role of E-Commerce in Inflationary Periods During times of inflation, online retailers have an advantage over physical stores. Many costs are avoided by digital shops, including multiple locations, large staff teams, and high utility bills. Value replaces aspiration across advertising.

Consumer 130
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Amazon to Share Shopper Insights from its Grocery Stores with Brands

Retail TouchPoints

Amazon has rolled out a new store-based analytics service that will give brands insights into how their products are discovered, considered and purchased at Amazon Go and Amazon Fresh stores in the U.S. Purchase behavior in stores also will be linked to online shopping activity.

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Sick of hearing about AI? The key is understanding how to make it work for you

Inside Retail

Retailers are integrating AI with bricks-and-mortar shops and online platforms to give the shopping experience a remarkable transformation, enhancing both customer satisfaction and operational efficiency. Targeted advertising: You can use data to target promotions effectively, enhancing campaign ROI.

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Unlocking Retail Growth: The Power of Network Analytics for Strategic Insights

Retail TouchPoints

It encompasses a wide array of data types, from customer WiFi usage patterns and device interactions within the store to transactional data and online shopping behaviors. This data can reveal patterns such as popular paths through the store and high-traffic areas and dwell times in front of specific displays or sections.

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Aldi launches Corner Store in convenience push

Inside Retail

Discount supermarket Aldi is making a push into convenience with the opening this week of a Corner Store concept in North Sydney. The new store layout is designed to support smaller-basket, convenience-driven purchases, in contrast to the traditional big-box Aldi supermarket typically frequented by consumers for larger shopping trips.