Advertising Returns Sporting Goods 
Retail TouchPoints
NOVEMBER 25, 2024
Vaccarella is no stranger to retail — Bogg has wholesale partnerships with Dick’s Sporting Goods and Bass Pro Shops , among others — and she has mastered a model in which the brand develops exclusive designs tailored to each partner’s shopper base. But we are looking at advertising in a positive light going forward.
Inside Retail
FEBRUARY 23, 2025
EMarketer predicts digital retail advertising spending will reach a staggering US$166 billion in 2025, a dramatic leap from the $46.4 This collaborative approach allows smaller and regional retailers to expand their reach, attract more advertisers, and boost their competitiveness in the retail media market.
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Retail TouchPoints
MARCH 29, 2023
Kohl’s Marketplace is broadening our product offering online to capture incremental sales opportunities , and Kohl’s Media Network is leveraging our digital platform and site traffic to partner with more of our key brands and capture more advertising dollars,” Kingsbury said on the call.
Retail TouchPoints
JANUARY 20, 2023
If you think those “sponsored” products on Amazon are an innocuous little niche of advertising, think again. digital advertising channel after paid search and paid social campaigns. Thus, retail media is poised to become the newest competitive battleground in digital advertising. COVID-19 has only improved the business case.
Retail TouchPoints
JULY 31, 2020
retailers, revenue across shopping and paid search campaigns grew 26% year-over-year in April, while return on ad spend (ROAS) improved 33%. We’re seeing successful advertising tactics arise in many retail verticals for different reasons. Learn From: Sporting Goods. Take a look at these seven lessons. Learn From: Apparel.
Retail TouchPoints
FEBRUARY 20, 2023
The sensor activation triggers specific messaging, advertisements or offers on an interactive touchscreen display nearby. Out-of-home (OOH) advertising has evolved into digital-out-of-home (DOOH), allowing retailers to use digital signage in-store or in other locations to draw attention to their content. distribution strategy.
Retail TouchPoints
SEPTEMBER 20, 2021
s trails since lockdowns began in 2020 alone, according to the Returning to the Great Outdoors report by William Blair. This has created significant opportunity for outdoor and sporting goods brands alike. . “I I think, ultimately, new products are one of the key purchase drivers for the consumer,” said Sundby.
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