Retail TouchPoints

MAY 28, 2024

Google is no longer the world’s default search platform, and it’s no wonder this fact has raised Google’s competitive hackles, since as go users, so go advertisers. A Search Salvo with Gen AI Ammo Google isn’t taking this lying down, however, and generative AI is key to how it’s fighting back. New AI Overviews results page.

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Retail TouchPoints

OCTOBER 24, 2024

Here’s how Macy’s , Jacadi and Amazon are leveraging innovative cart, payment, checkout and post-purchase experiences to drive conversions and even repeat purchases. I think there’s a lot of complementary services they might be interested in.” said Michael Krans, VP of Retail Media at Macy’s at the IAB summit.

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Retail TouchPoints

AUGUST 5, 2022

Online fraud cost digital commerce merchants $27 billion in 2021 , so it’s no surprise that retailers have redoubled their focus on eliminating these threats. With marketing and advertising costs, discounts, promotions, free shipping, fast deliveries and high returns, leaving money on the digital commerce table isn’t an option.

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Retail TouchPoints

OCTOBER 4, 2021

Flexible Payments Will Gain Further Ground. Flexible payments are continuing to gain steam, particularly among younger generations. A survey by Klarna found that 75% of Gen Z, 76% of millennials and 60% of Gen X are looking for more flexible payment options. Let the countdown begin….

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Retail TouchPoints

SEPTEMBER 8, 2021

A business model that was only possible with their unparalleled investment in the systems and shipping, fulfillment and supply chain infrastructure to support it. Emphasized in an article from the New York Times Magazine last fall, Shopify’s key to success has been putting the merchant first. .

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Retail TouchPoints

AUGUST 1, 2022

Amazon is continuing to expand its last mile services beyond its own retail ecosystem with the addition of same-day delivery service from a number of leading retailers’ stores, including PacSun , GNC , SuperDry and Diesel. The service is free for U.S. Sur La Table and 100% Pure also will join this roster in the next few months.

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Inside Retail

FEBRUARY 1, 2024

AWS CEO Andy Jassy in a statement touted the unit’s “continued long-term focus on customers and feature delivery,” citing efforts to incorporate generative AI into many of its services. In the fourth quarter, Amazon Web Services (AWS) posted revenue of $24.2 billion, largely in line with analysts’ expectations.

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Retail TouchPoints

JANUARY 25, 2024

The result — a suite of data insights tools called Walmart Luminate — is now being used regularly by Walmart merchants and suppliers under the banner of the company’s Data Ventures division. As with most retailers, everybody’s looking for alternative revenue streams , whether it’s advertising, data or other streams.

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Retail TouchPoints

JANUARY 5, 2023

Instead, there is an increasing focus on delivering more value for consumers, which can include other cost-reducing methods such as strategic discounts, targeted shipping offers, and rewards or cashback on purchases. As VP of Merchant Business Development at Wildfire Systems , Michelle Wood oversees the merchant network side of the platform.

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Retail TouchPoints

DECEMBER 19, 2022

Occasionally, brands will advertise special releases on items like sneakers or jackets, other times it can be furniture or a once-in-a-lifetime experience like VIP tickets to meet your favorite artist. Below, we examine reseller tactics and their potential damage to merchants. The merchant-consumer relationship is built on trust.

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Inside Retail

SEPTEMBER 19, 2022

For example, Lazada will be sharing its best practices pertaining to platform terms of services, IPR infringement reporting and removal mechanisms, and IPR awareness building amongst its merchants,” Ang explained. Online advertisements and influencer marketing is also playing an important role in pre-purchase decisions.

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Retail TouchPoints

SEPTEMBER 28, 2020

Fortunately, not long into the crisis, search behemoth Google paid attention to these companies’ needs, announcing in April that merchants would be able to list products on its Google Shopping platform for free. Here’s how you can make the most of the service. of all clicks. Adding Products to Google Shopping.

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Inside Retail

OCTOBER 28, 2022

For the summer event, it sold more items than ever before to its Prime loyalty shoppers, and, meanwhile, the company sought revenue from higher Prime subscription fees and a surcharge on some merchants. Amazon Web Services (AWS), the company’s lucrative data-storage and computing division serving enterprises, only helped so much.

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Wiser

JULY 27, 2017

Take a guess: what occasion is being advertised by the following promotions from various sources? “Free Shipping. Keep in mind that monitoring should be a continual process. The best way to stay on top of the process is to access aggregated data. No membership, just smiles.” To grasp scale, use a wider lens.

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Retail TouchPoints

DECEMBER 20, 2023

Over three -plus years, I have had the honor of speaking with industry pros who have rich backgrounds in tech, marketing and advertising, operations, finance and so much more. However, retailers’ approaches can vary significantly depending on their goals, product and service offerings, as well as their employees’ behaviors and preferences.

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Small Biz Trends

APRIL 15, 2021

Besides having a brick-and-mortar shop, going online to offer your products and services comes with lots of opportunities for your business. An eCommerce platform is a software application that helps businesses sell products and services online. This means users don’t have to buy web hosting or install software anywhere.

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Retail TouchPoints

MAY 12, 2021

It closed down all channels except online, and put all its advertising dollars and social media initiatives into selling direct to consumers (DTC). Already having mastered a multichannel strategy pre-pandemic, during the lockdown it extended its multichannel capabilities to sales and customer service.

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Retail TouchPoints

JANUARY 11, 2022

Retail TouchPoints recently partnered with Amazon Web Services on a survey of 500 retail and brand executives and found that the vast majority ( 84% ) have incorporated CSR in some way into their business strategies, largely because they think it is the right thing to do ( 72% ).

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Clover - Retail

OCTOBER 10, 2024

From moving unique inventory to increasing holiday sales, gift cards are a win-win for customers and merchants alike. So, prepare early by advertising your holiday hiring needs on social media accounts, getting the word out among your employees, and encouraging employee referrals with an incentive.

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Small Biz Trends

DECEMBER 2, 2021

The precise formula will vary by store, and whether or not the merchant has eCommerce stores or a brick-and-mortar location. Is the customer responsible for return shipping costs, or will the business pay for return shipping charges? Home Depot advertises its fast and friendly return policy. Who will pay for the shipping?

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Store Growers

JULY 6, 2022

When you’re configuring your Google Merchant Center account, one of the essential parts to get right is the shipping settings. Google needs this information to be able to show an accurate comparison between advertisers, both in terms of shipping time and cost! How Shipping Settings Work in Google Merchant Center.

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Inside Retail

MARCH 28, 2022

This means not just looking at the cost of the product and the number of units you’re selling, but also being clear on your costs around freight and logistics, tariffs, shipping to customers, warehousing and merchant fees. Know your Return on Advertising Spend (ROAS).

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Retail TouchPoints

MARCH 29, 2022

Sessions illustrate the increasingly complex nature of the customer experience, and how the lines between commerce, marketing, service, and even supply chain and fulfillment, continue to blur. It’s no wonder marketers and merchants are overwhelmed trying to capture consumers’ attention and convert them.

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Retail TouchPoints

DECEMBER 3, 2020

Adobe reports that the percentage of retailers offering curbside services also increased year over year, from 15% in 2019 to 23% this year. As we get past those final shipping deadlines, curbside pickup is going to become the preferred and predominant way to get those online orders.”

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Retail TouchPoints

AUGUST 24, 2023

Just as with finding the right content strategy, setting up the company’s TikTok Shop was a process of trial and error: “There was some blood, sweat and even a few tears behind getting set up and figuring it out, but once we did, we were off to the races,” recalled Parkhurst. “We Either way it’s good for us.

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Shopping Merchant Services Fulfillment Social Commerce 196

Retail Times

MARCH 22, 2021

From finding the right vendors to crafting mutually-beneficial agreements with them, the pointers below should give you some ideas that you can apply in your supplier management processes. Also pay attention to the ads in these publications, as it’s common for suppliers to advertise their products and services in these magazines.

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Management Merchant Services Payment Services Wholesale 98

Independent Retailer

JUNE 17, 2021

While this may seem like a good idea for some businesses, marketplace behemoths such as Amazon make it difficult for brands to expand their horizon with the fierce competition and the need for a big advertising budget. One unique online marketplace called Lowkler is putting indie businesses front and center to sell their goods.

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Store Growers

APRIL 1, 2022

Having your Google Merchant Center account suspended can be a death sentence for your business. Because if you can’t use Merchant Center, it also means you won’t be able to use Google Shopping. Unfortunately, an increasing number of advertisers are facing this challenge. Why Your Google Merchant Center Account Got Suspended.

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Independent Retailer

JANUARY 17, 2023

The wholesale product manufacturer creates, packages, and ships the product out to your customer for you, making this a low maintenance business model. When a retail customer orders an item, the dropshipping company blind ships the item to the customer. Why You Should Drop Ship. Why You Should Drop Ship. back to top.

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Wholesale Merchant Services Drop-Shipping Payment Services 92

Indigo 9 Digital

APRIL 5, 2022

Merchants on Taobao pay a fee to rank higher within the site’s search engine results, similar to the way Google works. Alibaba does not charge merchants on Taobao listing or transactions fees. Merchants are charged a fee to list on Tmall as well as a sales commission and advertising fees. Source: Statista. AliExpress.

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Merchant Services Payment Services Wholesale Advertising 52

Store Growers

MARCH 6, 2017

Google Merchant Center (also called GMC) is the hub to manage your product feeds. If you want to run Google Shopping ads, it’s an essential part of the setup process. But if you never come back to Google Merchant Center, you’re probably leaving money on the table. Some of these tools will use the Google Merchant Center API.

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Store Growers

MAY 10, 2023

Last Updated on May 10, 2023 If you’re just entering the world of Google Merchant Center and Google Shopping, you might feel a bit lost when it comes to utilizing their benefits or the nuances between them. What Are the Product Data Requirements for Google Merchant Center? Let’s see what they are.

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Star Miconics

NOVEMBER 18, 2022

The POS is where the payment process begins and ends, and the entire customer experience there must be seamless. Being able to rapidly process a purchase or retrieve a buy online, pickup in-store (BOPIS) order means more sales and happier customers at the end of the day. Self-Service Kiosks. Mobile Payments.

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Merchant Services Payment Services Kiosk Point of Sale 52

Rangeme

OCTOBER 12, 2021

A subscription box is a specific assortment of multiple products shipped to customers on a recurring basis. Here are three common types of subscription box business strategies: Recurring deliveries: This involves boxes usually shipped every month. There is an array of variations per industry, but they usually work in similar ways.

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Merchant Services Payment Services Consumer Shipping 52

Rangeme

OCTOBER 14, 2021

Today, thousands of subscription box services exist, but perhaps some of the most well-known companies are FabFitFun , Birchbox , Hello Fresh, BarkBox, and Dollar Shave Club. Morgan Brod, Merchant Developer at SnackMagic, expresses that she sources brands that have unique, specialty products. Source: Kustomer. Offer dropshipping.

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Drop-Shipping Merchant Services Beauty and Health Shipping 52

Retail Geek

APRIL 30, 2021

Jason: [1:51] Yeah so Scott one of the interesting things in Facebook’s announcement is they referenced the the likely impact that the that Apple’s changes to mobile, app tracking the idea of a would have on their go forward advertising revenue and is a reminder. 3:25] The iOS 14.5

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Store Growers

MARCH 6, 2017

Google Merchant Center (also called GMC) is the hub to manage your product feeds. If you want to run Google Shopping ads, it’s an essential part of the setup process. But if you never come back to Google Merchant Center, you’re probably leaving money on the table. Some of these tools will use the Google Merchant Center API.

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Merchant Services Shipping Accounting Advertising 28