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Think of your cashwrap as another important display area and tastefully load it up with candles, accessories, jewelry – anything that will appeal to an impulse shopper. Increase your advertising and marketing efforts. How you advertise and market your store should also increase during the Holiday selling season.
Think of your cashwrap as another important display area and tastefully load it up with candles, accessories, jewelry – anything that will appeal to an impulse shopper. Increase your advertising and marketing efforts. How you advertise and market your store should also increase during the Holiday selling season.
Choose impulse items like candles, costume jewelry, and body lotions. Don’t wait too long to take a markdown. Use your bag stuffers to advertise specific product, events or whatever is important that week. becomes customer-friendly when changed to “We gladly accept returns and exchanges within days. Your receipt guarantees it.”
Retailers must maintain a healthy In-Stock Percentage for every product at every store, in order to avoid out-of-stocks, lost sales, failed promotions, and costly markdowns. This avoids markdowns that cut into profit margins. Brand-level advertising and customer loyalty programs lead to sustainable Foot Traffic. Conversion Rate.
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