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Jewelry Retailers: Prepare Your Curbs, not Your Cases, for 2021

Retail TouchPoints

While certain ecommerce verticals saw mind-boggling sales increases in 2020, luxury goods, including jewelry, enjoyed more modest revenue boosts, according to Signifyd Ecommerce Pulse data. Upscale jewelry designer Gorjana, for example, saw 300% growth in 2020, with a 400% monthly increase in sales between April and May 2020 alone.

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How GSN Makes Buying Fine Jewelry Friction-Free and Fiscally Responsible

Retail TouchPoints

And thanks to a seamless payment experience powered by SplitIt , GSN is creating inspiring content about its fine jewelry and is then translating it into bottom-line results. “If For fashion and even semi-fine jewelry, paying with a credit card isn’t such a hassle. With flexibility comes growth,” Hauser said.

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TikTok Beefs Up Search Ads Offering Just in Time for Holiday Shopping

Retail TouchPoints

The new advertising solution builds on TikTok’s previously released Search Ads Toggle offering, but it gives brands more control and advanced targeting capabilities. Search Ads campaigns support both traffic and web conversion objectives, allowing advertisers to optimize their campaigns for both scale and performance.

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Fred Segal Enters Metaverse With Launch of the Artcade In-Store Retail Experience

Retail TouchPoints

Shoppers can visit the store and stay connected through social commerce, shoppable livestreams and exclusive offers, delivered via digital out of home advertising and augmented reality pop-up installations.

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Claire’s Adds Kohl’s to Growing Roster of Retail Partnerships

Retail TouchPoints

Claire’s is adding to its growing retail presence through a new partnership with Kohl’s that will see an assortment of the brand’s jewelry, accessories and cosmetics featured in Kohl’s stores nationwide in time for the holiday season.

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How to sell jewelry online

Clover - Retail

Online jewelry sales are competitive, and it’s important to have strong strategies in place to help your business succeed. Maximizing the potential of social media can also help generate a level of visibility and brand loyalty that can help sustain your jewelry business long-term. Are your products handmade?

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EBay Prioritizes Search with New UX Updates  

Retail TouchPoints

A new Shopping View replaces the previous gallery view, providing a full-width display without sidebar ads, so shoppers can easily browse highly visual categories such as clothing, shoes, accessories, jewelry, and toys.