Remove Advertising Remove Finance Remove Fulfillment
article thumbnail

3 Hidden Traps for Retailers this Holiday Season

Retail TouchPoints

Building Flexibility in Forecasting for Variable Advertising Costs TV advertising is still the most common form of advertising in the U.S., Advertising was already likely to be up 5.6% this year (excluding political advertising) to $360 billion – and those high prices could spell disaster. The list continues.

article thumbnail

Hy-Vee RMN Deploys Carrot Ads Solution; Instacart Extends Ad Placements to Smart Carts

Retail TouchPoints

This new integration will give Hy-Vee RedMedia access both to Instacarts ad technology and its CPG advertising ecosystem, which delivers advertiser demand from more than 7,000 brands. For Hy-Vee RedMedia advertisers, the Carrot Ads capabilities will be available later in 2025. More details below.)

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Alibaba Seeks to Enable Entrepreneurs with New Sourcing and Financing Tools

Retail TouchPoints

Same goes for the services Alibaba is building to stay competitive: financing solutions, fulfillment services, AI tools to make the process of using the platform easier, localized warehousing to speed up delivery. New Financing Solutions to Help SMEs Manage Cash Flow Alibaba also announced the debut of its first-ever co-branded U.S.

Finance 264
article thumbnail

It’s Official – Amazon is an Ecommerce Enabler First and a Retailer Second

Retail TouchPoints

Perhaps most importantly, “a decade ago, very few of you were using things like Amazon Advertising, Amazon Lending and Fulfillment by Amazon (FBA), and things like Brand Registry, Seller-Fulfilled Prime, Seller University and even Amazon Accelerate didn’t exist,” said Mehta at the event.

article thumbnail

Social Commerce Revolution: How Payments Innovation Transformed the Digital Shopping Experience

Retail TouchPoints

Distance and concerns like shipping complexity become an afterthought, and platforms are increasingly setting a high bar for reputable merchants that can fulfill products in a timely manner. She also held business and finance-focused roles at Netflix and LinkedIn, and has additional experience in technology investment banking.

article thumbnail

Exclusive Q&A: Can Anything Slow the Amazon Behemoth?

Retail TouchPoints

Amazon gets a 15% commission, and is collecting about 8% of Marketplace gross sales for advertising, so the company is taking about one-quarter of every sale, not counting shipping costs. Amazon’s margins in advertising are about 83% , so it’s essentially a license to print money.

article thumbnail

How Retail Workers Can Be Leveraged as Effective Brand Influencers

Retail TouchPoints

The takeaway here is clear: consumers trust a human recommendation from someone they respect and are less inclined to be convinced by a generic advertisement that shows up in their feed. Studies indicate that 49% of online shoppers rely on influencers while making purchasing decisions. Conclusion.