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3 Hidden Traps for Retailers this Holiday Season

Retail TouchPoints

Building Flexibility in Forecasting for Variable Advertising Costs TV advertising is still the most common form of advertising in the U.S., Advertising was already likely to be up 5.6% this year (excluding political advertising) to $360 billion – and those high prices could spell disaster. The list continues.

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Harvey Norman loses Asic case over misleading finance claims

Inside Retail

The Federal Court has ruled that Harvey Norman, along with Latitude Finance Australia, made false and misleading financial claims in a national advertising campaign. The court found the advertisements’ statement of the payment method was presented as a complete statement when it was far from complete.

Finance 306
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Ebay Aims to Support Sellers with Cash Advances, Streamlined Advertising Hub

Retail TouchPoints

Ebay is working to better support its sellers with a revamped advertising experience as well as a new Business Cash Advance offering that gives sellers quick access to revenue-based loans. The new financing option, part of Ebay Seller Capital , is being offered in partnership with embedding finance platform Liberis. “As

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Harvey Norman posts higher sales from July through October

Inside Retail

In October, the Federal Court ruled that Harvey Norman, along with Latitude Finance Australia, made false and misleading financial claims in a national advertising campaign. New Zealand and Singapore declined 1.5 per cent, respectively.

Finance 264
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David’s Bridal Acquires Wedding Media Brand, Launches Pearl Media to Create ‘Ultimate Inspiration Network’

Retail TouchPoints

This lengthened proposal and wedding planning lifecycle has brides spending more time researching, planning and curating their dream day, creating a prime audience for advertisers that Davids Bridal is now uniquely positioned to serve.

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David’s Bridal Taps Insider as New CEO to Support Brand Revitalization

Retail TouchPoints

Davids Bridal is putting Kelly Cook, its current President of Brand, Technology and Finance, into the CEO seat starting April 1. However, her responsibilities quickly expanded beyond marketing and customer experience, including driving the brands loyalty initiatives, into technology innovation and finance.

Finance 214
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The benefits of financing your business growth

Inside Retail

Of course, a business shouldn’t use capital irresponsibly and spend without consideration, but establishing and growing a business does require money for inventory, marketing and advertising, staff costs, setting up internal systems and investing in growth. Common drivers to access finance. Forecast cash flows more accurately.

Finance 246