Remove Advertising Remove Department Stores Remove Point of Sale
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In-Store Retail Media Flexes to Move Beyond Digital Screens

Retail TouchPoints

At their very core, brick-and-mortar stores are meant to be the physical manifestation of a brand a distillation of its promise and the experience it aims to create for shoppers and associates alike.

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David Jones launches in-house retail media agency, Amplify

Inside Retail

David Jones has joined the growing ranks of major retailers to establish their own retail media sales and management business. The department store chain has launched a standalone business called David Jones Amplify which will give brands access to more than 475 in-store media, 102 digital formats and 70 print and digital editorial formats.

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Move Past Hype to Focus on Value with AI Implementations in the POS Space

Retail TouchPoints

In the point of sale (POS) space, three AI applications show particular promise: Headcount and Heat Mapping in Brick-and-Mortar Retail Insights from shopper behavior data are valuable – and financially impactful – to retailers. It’s also about identifying prime retail “real estate.”

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Longchamp redefines its retail footprint with très chic Melbourne apartment

Inside Retail

The brand has grown to have a presence in 80 countries through a distribution network encompassing 1200 points of sale across stand-alone stores, franchises, department stores, multi-brand leather goods stores, travel retail and e-commerce websites.

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5 Trends from NRF 2023 That Retailers Can’t Ignore

Retail TouchPoints

While these segments lack some of the strong supplier relationships that exist in grocery, based on our observations and experience, we expect them to benefit substantially from on-site, off-site, and endemic/non-endemic advertising.

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Are we in ‘Minority Report’ yet? How to make tech work for your brand

Inside Retail

A retina scan lets advertisers push products on him like a new Lexus or American Express card, as well as giving them the ability to access his purchase history to determine whether his socks need replacing.

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Digital Signage wins in offline Retail Media

Shopper Motion

Implementing Digital Signage strategies can help maximize offline conversions on their Retail Media Networks and improve their offer to all brands interested in this form of advertising. Certainly, this kind of in-store advertising is gaining relevance in department stores, supermarkets, specialty stores, and any other kind of retail store.