Retail TouchPoints

DECEMBER 6, 2022

A year and a half after relaunching as a digital-only retailer, the country’s oldest department store, Lord & Taylor , is adding a retail media network to its online offering.

Department Stores 310

Department Stores Accessories Apparel Advertising 310

Retail Focus

MARCH 25, 2025

Grocery stores that promote organic or specialty foods frequently include budget lines to attract customers who can no longer afford premium items. When inflation is high, department stores expand their clearance sections. Value replaces aspiration across advertising.

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Inside Retail

OCTOBER 13, 2022

Rather than advertising products in the pages of beauty magazines or TV commercials, Gen Z is increasingly learning about and buying their cosmetics through social media and influencers – specifically, on TikTok. Department stores in Australia have traditionally played around teen and tween clothing, but not beauty or cosmetics,” Rigby said.

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Inside Retail

JULY 26, 2022

In 1970, it was the first American cosmetics company to feature an African American model, icon Naomi Sims, in their advertising. When business was booming, Revlon’s strategy was to expand sales through mass market department stores, as well as buying expensive advertising.

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Department Stores Advertising Fulfillment Marketing 277

Retail TouchPoints

NOVEMBER 11, 2022

Sichel also spent 13 years with McKinsey & Company as a Partner and marketing and retail practices leader, supporting clients across department stores, specialty and big box retail and branded manufacturers.

Marketing 246

Marketing Department Stores Advertising Management 246

Retail TouchPoints

MARCH 22, 2022

The model that Amazon first pioneered 22 years ago — an online shop of products from third-party sellers (as opposed to its own inventory) and advertising offerings to help those sellers connect with consumers — is becoming commonplace across the retail industry. It very well might be [advertising].”.

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Advertising Department Stores Wholesale Management 299

Inside Retail

JANUARY 21, 2024

The brand has grown to have a presence in 80 countries through a distribution network encompassing 1200 points of sale across stand-alone stores, franchises, department stores, multi-brand leather goods stores, travel retail and e-commerce websites.

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Department Stores Boutique Fashion Accessories 262

Retail TouchPoints

MAY 29, 2024

Considering that endcap displays generate 70% of grocery and department store spend, the ROI of a solution that provides intelligent insights can be fast and decisive. AI can generate data that retailers can use to negotiate the terms when third parties want to display products or advertise in the store.

Merchant Services 327

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Retail TouchPoints

APRIL 6, 2022

Retailers closed a record 12,200 stores in 2020, with an outsize share coming from malls and one-third of the total from department stores specifically, according to data from CoStar Group. However, URW is still betting its future on an asset-cutting strategy that sees its U.S. malls as prime targets.

Payment Services 278

Payment Services Department Stores Advertising Planning 278

Inside Retail

APRIL 14, 2025

In Southeast Asia, broadcasters, advertisers and content studios are closely watching how this genre might localise. Further reading: Whats driving the transformation of Chinas department stores? Sometimes, the content is just posted from the brands account, and the audience naturally makes the connection. A blueprint for Asia?

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Inside Retail

AUGUST 10, 2023

Interject and hijack” Laws pointed to discount department store Big W as a retailer that has successfully used Pinterest to engage people across the entire user experience – from when they are making discoveries, to the point where they are ready to buy. Our job is to make the ideas that they are creating shoppable.”

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Advertising Department Stores Shopping Planning 228

Inside Retail

MARCH 14, 2024

Doubling down on Myer One To date, Myer’s customer loyalty program Myer One has over 7 million digitally contactable members and the department store’s fiscal turnaround has been loyalty-led. The return on investment from advertising budgets is hard to determine, while the return on investment for loyalty programs is trackable.

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Department Stores Returns Advertising Planning 243

Inside Retail

OCTOBER 27, 2022

But this may have been a blessing in disguise, since it forced the business to be creative with advertising spend – the brand’s first television campaign in the UK cost £10,000 ($18,000) to make and ran on secondary channels – and has led to a higher-than-average retention rate.

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Retail TouchPoints

FEBRUARY 28, 2022

Most of them, of course, achieved their initial success through the use of creative advertising and storytelling, often in mass-market print and television. While they may be a little out of their depth in providing fast, commoditized experiences, they’ve been mastering creativity and emotion for the past 100 years.

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Retail TouchPoints

MAY 27, 2021

It’s true that some of this marketplace momentum can be attributed to retailers looking to take a bite out of Amazon’s pie by launching their own “Everything Stores” (Walmart and Target in particular come to mind). This is the first in a two-part series looking at the growth of third-party marketplaces.

Fulfillment 280

Fulfillment Advertising Shopping Department Stores 280

Retail TouchPoints

MARCH 11, 2024

However, this is contradicted by the fact that Gen Z use stores for clothes more than millennials, although those physical locations may be more about a 24-hour pop-up than a four-story, stone-clad traditional department store.

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Consumer Department Stores Merchandise Store Advertising 303

Inside Retail

NOVEMBER 8, 2022

per cent) and department stores (down 0.4 There are plenty of brand and advertising gurus that will tell you to keep advertising, that stopping will mean you lose your share of voice in the market and you’ll leave the door open for your competitors. per cent bump. I’d say it’s a little more complex than that.

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Advertising Department Stores Consumer Accessories 246

Retail Dive

DECEMBER 13, 2022

The creation of a digital advertising business is an attempt by one of the country’s oldest department store brands to stay relevant in the 21st century.

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Department Stores Advertising 120

Inside Retail

JUNE 22, 2021

The team is also working with vendors to ensure product images and advertising reflect its target audience – like the national TVC and print campaign starring comedian Jean Kittson that Starts at 60 itself is rolling out in conjunction with the launch of its online retail offer. “We

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Payment Services Department Stores Shopping Consumer 236

Retail TouchPoints

MARCH 29, 2024

Data from Statista shows that the average tenure of chief marketing officers (CMOs) at the leading 100 advertisers in the United States reached 39.6 months – or 3.3 Before the pandemic, the average stood above 40 months. This is the lowest level in more than a decade. What is going wrong?

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ATS Department Stores Marketing Consumer 270

Retail Gazette

SEPTEMBER 6, 2024

Designed by advertising firm Saatchi & Saatchi, the campaign will feature three ads, a takeover of the London Underground, and an investment into out-of-home adverts, Campaign Live reported. The retailer unveiled it was bringing back its ‘Never Knowingly Undersold’ price promise yesterday (5 September), two years after it was scrapped.

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Department Stores Advertising 105

Retail TouchPoints

NOVEMBER 21, 2023

November and December holiday sales average around 19% of total retail sales, per the NRF , and this share can be even higher for some department stores and specialty retailers. The winter holiday season is a critical time for retail. Emarketer anticipates that holiday retail sales will grow 4.5% this year to surpass $1.3

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Shopping Consumer Specialty Retailers Department Stores 278

Retail TouchPoints

FEBRUARY 7, 2023

While these segments lack some of the strong supplier relationships that exist in grocery, based on our observations and experience, we expect them to benefit substantially from on-site, off-site, and endemic/non-endemic advertising.

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Inside Retail

MARCH 20, 2022

The change will be communicated via signage, radio, print advertising and email alerts to raise awareness and encourage patrons to bring their own reusable bags. A multi-million dollar partnership with Australian manufacturer Detpak will increase the production of paper bags locally.

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Advertising Supermarket Planning Shopping 246

Inside Retail

OCTOBER 5, 2022

Unlike the way the multinational likes to present itself in its advertisements, it turns out Aldi is not good and not different. Bernie Smith, SDA NSW’s branch secretary, said the retailer was one of many large employers that underpay their workers. Multinational companies operating in Australia can’t set their own rules.”.

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Advertising Department Stores 246

VMS

SEPTEMBER 29, 2021

New York-based department store Macy’s has filed a lawsuit to prevent Amazon (Seattle) from using the billboard on top of its Herald Square location, reports CNBC. Macy’s reportedly has been utilizing the billboard to advertise its own business for more than 50 years, but the lease for the space expired last month.

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Retail TouchPoints

APRIL 19, 2021

Ultimately, these are shoppers who are looking for a fun, accessible way to explore new products and find out more about different items — especially since it’s less possible to visit a mall or department store. RTP: As more stores open back up, what role do you see shoppable livestreams playing in the future of retail?

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Shopping Social Commerce Promotions Department Stores 227

Inside Retail

DECEMBER 14, 2022

He added that Bardot Junior will enter department stores overseas – including Hudson Bay in Canada, and Neiman Marcus, Saks Fifth Avenue and Dillard’s – who have picked up the brand in the US. “We’re We’re looking to expand [Bardot Junior] through these department stores, [as well as] through our digital channels,” he said.

Department Stores 130

Department Stores Wholesale Fashion Advertising 130

Inside Retail

FEBRUARY 5, 2024

A decade ago, the advertising and marketing sector was taken to task by Peter Field and Les Binet. At the time of publication, many brands were prioritising short-term metrics and missing out on the results of advertising campaigns which research showed develop over time. per cent, department stores up 3.6

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Advertising Department Stores Supermarket Accessories 130

Inside Retail

MAY 19, 2024

It sells both direct-to-consumer through a mix of online and stand-alone stores and via retail partners, including department stores and pharmacies. But it’s not enough to communicate on social media alone, especially as the advertising around natural skincare becomes increasingly noisy.

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Customer Retention Department Stores Consumer Marketing 264

Inside Retail

JANUARY 3, 2023

Whether it’s a small boutique or a major department store chain, all businesses can harness the potential of this powerful technology. In addition to enhancing in-store experiences, digital signage can improve the overall efficiency of retail operations.

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Retail TouchPoints

MARCH 13, 2024

The trend of a cautious yet resilient consumer has continued into the early stages of 2024, with high-ticket luxury and department store industries underperforming sectors that sell necessities — online retail, discount/club, automotive and grocery. Full-service restaurants are trailing their limited-service peers.

Payment Services 264

Payment Services Consumer Customer Retention Marketing 264

Retail Gazette

APRIL 10, 2025

The retailer is set to launch a new home publication, Foundation , alongside a major spring advertising campaign as part of its commitment to growing its homeware division. John Lewis is doubling down on its position as a lifestyle leader with a series of strategic investments in its Home brand.

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Retail TouchPoints

MARCH 1, 2022

Getting into new demographics and new geographic locations, Black brands want to partner with the larger department stores, but their models can be very challenging for smaller brands,” said Karamoko. Unfortunately, the business requirements of many retailers make the hurdles even higher.

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Retail TouchPoints

MARCH 20, 2024

” Constantly Test and Iterate Design Concepts Retailers like Macy’s have made headlines for their moves to right-size their store fleet and invest in new, much smaller , store formats and experiences. “It It also is a way to bring in new customers that may feel intimidated to go into a big store. That’s free advertising.”

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Inside Retail

MARCH 13, 2024

Sonder audits and values owned media which quantifies the size of the prize, creating benchmark-based advertising rate cards for every type of retail media channel imaginable. It can often be difficult for finance departments to pick where that value is because a lot of the deals are sometimes struck as ad subsidies.

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Inside Retail

JANUARY 5, 2023

Others of us old enough can recall the carrier’s bold blue circular logo and global advertising campaigns promising a luxurious lifestyle in the sky. The store also presents a series of content collaborations with local artists and labels, such as Nuri Yeon, Playmobil, and Arc.N.Book.

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