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People have been saying “Retail is dead” for several years now. No, retail isn’t dead. Bad retail is dead. Missed sales due to inventory stockouts are a drain on revenue, unsold merchandise is a drain on cash flow, and carrying too much stock in the backroom is a waste of space that could otherwise be generating sales.
Like many trends, the discourse around DTC is a rollercoaster, ranging from ‘DTC is dead!’ Analyzing over 80 different rigorous peer-reviewed studies on DTC, we discovered a few common insights that prove the DTC model isn’t dead, it’s just evolving and, in fact, it could still be a great way for smaller brands to build customer engagement.
This includes everything from storing inventory, processing orders, picking stock, shipping packages, and delivering orders to the end consumer. By shifting the consumer focus to BOPIS (advertising campaigns, incentives, etc.), If inventories are not accurate down to the unit, this can lead to poor customer experience.
Started selling fashion and store stock Closeouts Retail Arbitrage early days of eBay and then when I was 18 years old. Matt: [11:33] Applesauce back and everything yeah I’m the Costco dead. Matt: [2:05] No not at all actually spent six months in in college dropped out was one of the original I started selling on eBay 1999.
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