Inside Retail

MAY 13, 2024

Competition in digital marketing is fierce: 81 per cent of retail marketing executives expect it to increase even further this year, and 69 per cent plan to raise their spending accordingly. The report was commissioned by Klaviyo – an intelligent marketing automation platform – in partnership with Inside Retail.

Marketing 287

Marketing Marketing Spend Customer Retention Advertising 287

Inside Retail

MAY 5, 2022

Shoppers are using a multi-channel approach to satisfy their needs – and this seismic shift, from both a consumer as well as a marketing perspective, has seen a huge increase in competition across every marketing channel in the customer journey. . So, what are the solutions available for retailers under these conditions?

Customer Retention 147

Customer Retention Advertising Marketing Consumer 147

Inside Retail

JUNE 28, 2021

The result is mounting pressure for retailers to deliver hyper-personalised, concierge-like shopping experiences with efficient handoffs between departments and channels before, during, and after a purchase. While 88 per cent of retail marketers share integrated tech stacks with advertising teams, this alignment alone is not enough.

Customer Experience 221

Customer Experience Customer Retention Payment Services Advertising 221

Inside Retail

MAY 19, 2024

Beyond his deep understanding of the Asian retail market, Réthoré believes his experience using CRM (customer relationship management) to drive customer retention and acquisition at Nespresso was a major factor in his appointment. “When you are in Guangdong, for example, in summer, you want a dry oil.”

Customer Retention 264

Customer Retention Department Stores Consumer Marketing 264

CJ Retail Solutions

AUGUST 5, 2024

Retailers can effectively communicate their value proposition and increase foot traffic to their stores by creating campaign strategies that are tailored to their target audience. This can range from social media campaigns and email marketing to more conventional advertising & digital marketing.

Visual Merchandising 52

Visual Merchandising Marketing Promotions Target Market 52

365 Retail

OCTOBER 20, 2022

Relationship marketing is about meeting customers where they are and treating them as a person, not a persona. . Even though the smell of barbecue still lingers in the air, retail marketers need to start ramping up for the holiday season. Get on the ‘nice list’ with zero- and first-party data.

Customer Retention 52

Customer Retention Consumer Retail Marketing Advertising 52

365 Retail

OCTOBER 31, 2022

Therefore, the effective promotion of goods at a discounted price will be crucial for retailers’ success. . Getting your customer data clean. Retail marketers should now be getting their contacts list in order. At the same time, retail marketers can also begin leveraging interactive experiences to opt-in consumers.

Marketing 52

Marketing Customer Retention Retail Marketing Consumer 52