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Exclusive Q&A: EY Defines 5 Post-Pandemic Consumer Segments

Retail TouchPoints

In 2018, Ernst & Young (EY) launched an ambitious project called FutureConsumer.Now , to model scenarios that would challenge present thinking about future consumers. Orschell discussed the differences and overlaps among these consumer segments as well as other recent research. for trusted brands and 23% for ethical products.

Consumer 279
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Best Practices for Selling on Amazon You May Be Missing

Retail TouchPoints

But there are rules and there are specific ways to get products seen by consumers. For many retailers, success selling on Amazon simply lies in following a set of best practices. Manufacturer’s Suggested Retail Pricing (MSRP) and Minimum Advertised Pricing (MAP) aren’t enforced by Amazon. Keep things tidy.

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ACCC taking action against multiple retailers for dodgy Black Friday claims

Inside Retail

Some Black Friday sales advertisements made by Australian businesses may have misled shoppers, the Australian Competition and Consumer Commission (ACCC) has found. “In the meantime, we are warning retailers ahead of post-Christmas sales that they must comply with Australian Consumer Law in all the claims they make.”

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Uncovering Retail Price Discrepancies: Strategies for Brand Consistency

Wiser

Insight into these variations not only empowers brands to enforce consistent pricing policies but also assists in strategizing competitive approaches to enhance market share and consumer perception. pricing discrepancy for Skullcandy brand headphones, a $15.04 Category Focus: Headphones Wiser data found that there is a $41.32

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Understanding Prime Day: A Crucial Event for Consumer Electronics

Wiser

Amazon Prime Day has become one of the most significant annual events in the retail calendar, particularly for the consumer electronics segment. However, as competition heats up, it’s not just about slashing prices. Key Trends and Insights from Prime Day 2024 in Consumer Electronics 1.

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What retailers need to know about the latest battle over supermarket prices

Inside Retail

The Australian Competition and Consumer Commission’s (ACCC) allegations that Woolworths and Coles breached the Australian Consumer Law by making misleading claims about discounts come as retailers head into their most promotional period of the year and serve as a warning to the wider industry.

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Can You Price Below MAP Prices?

Wiser

If you work in the retail industry, you’ve likely heard of or encountered a MAP policy. Online shopping has exponentially increased the ease with which consumers can find products and compare prices between different retailers, so MAP has become a crucial aspect of product selling for many manufacturers.