Retail TouchPoints

AUGUST 20, 2024

Inflation rates remain unpredictable , consumer confidence is fluctuating and supply chain disruptions , including the geopolitical environment, continue to affect inventory levels and pricing. Meanwhile, consumers themselves are pulling back on spending slightly in Q3, as Morningstar notes. Reassessing Pay-Per-Click (PPC) advertising.

Marketing 223

Marketing Merchant Services Payment Services Advertising 223

Retail TouchPoints

OCTOBER 24, 2024

The pandemic really accelerated all of these numerous platforms where people can create and share content, [so that now] a consumer can come in at any point in time and easily buy in that second,” said Kaisy O’Reilly, Chief Marketing Officer at Stuart Weitzman during the IAB Connected Commerce Summit.

Merchant Services 224

Merchant Services Payment Services Checkout Shipping 224

Retail TouchPoints

SEPTEMBER 12, 2023

Photo courtesy of TikTok Shop While the ecommerce functionality has been available to at least some users since late last year, today marks the service’s debut to the wider TikTok community, and to say that both consumers and brands have been eagerly anticipating this development might be an understatement. Digital Service (USDS).

Merchant Services 252

Merchant Services Payment Services Shopping Checkout 252

Retail TouchPoints

MAY 28, 2024

But the latest threat comes in the form of social media, with 40% of younger consumers launching their information queries on platforms like Instagram and TikTok instead of Google, according to Google’s own data. A Search Salvo with Gen AI Ammo Google isn’t taking this lying down, however, and generative AI is key to how it’s fighting back.

Merchant Services 258

Merchant Services Advertising Consumer Marketing 258

Retail TouchPoints

JUNE 15, 2022

Called “Buy Direct,” the third-party marketplace is being integrated into Bing’s existing ecommerce experience, Start Shopping, where consumers can find products and are then directed to a retailer’s website to make the purchase. Microsoft it is reportedly testing out a new retail marketplace in the U.S. At the moment a “ couple hundred U.S.-based

Merchant Services 298

Merchant Services Shopping Payment Services Advertising 298

Inside Retail

APRIL 10, 2022

Now it has expanded the program to protect Australians from many overseas retailers targeting Australians with false advertising for popular products like diet pills, supplements, dating subscriptions and business services. If a customer believes they have been the victim of a scam they should call us as soon as possible.

Merchant Services 246

Merchant Services Payment Services Advertising Shopping 246

Retail TouchPoints

OCTOBER 4, 2023

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. Having grown up as internet natives, Gen Z is said to be more desensitized to traditional advertising.

Merchant Services 258

Merchant Services Social Commerce Checkout Payment Services 258

Retail TouchPoints

APRIL 21, 2021

The pandemic accelerated not just ecommerce but also digital payment methods: digital wallets reached 29.3% The wallets are expected to unseat credit cards as the preferred online payment method in the coming years, according to the FIS Global Payments Report 2021. share of ecommerce payments. of ecommerce spend.

Merchant Services 291

Merchant Services Payment Services Checkout Accounting 291

Retail TouchPoints

AUGUST 7, 2023

After several years of declines and a host of executive switch-ups (particularly in the CEO role), Wish began a major overhaul of its business (still underway) and launched a marketing blitz to “reintroduce” itself to consumers in August 2022. and then made sure everyone knew about it with a spot in advertising’s biggest game, the Super Bowl.

Merchant Services 220

Merchant Services Drop-Shipping Shipping Payment Services 220

Clover - Retail

SEPTEMBER 27, 2024

merchants paid around $100 billion in Visa and Mastercard credit card fees in 2023–up from about $33 billion in 2012. Currently, credit card processing fees for merchants equal approximately 1.15% to 3.15% of each credit card transaction, according to data from The Motley Fool Ascent. Cash discounts are applied at the checkout.

Merchant Services 52

Merchant Services Payment Services Checkout Advertising 52

Retail TouchPoints

OCTOBER 27, 2023

Amazon’s Prime Video was one of the last streamers to announce the addition of advertising. This shift will make Prime Video “the largest premium ad-supported service, reaching an estimated 115 million viewers in the U.S. What TV Advertising Could Mean to the Amazon Business As UnBoxed closed out on Thursday, Oct.

Advertising 266

Advertising Merchant Services Outdoor Accounting 266

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? According to a report from Shopify, merchants see a 250% increase in conversions when using 3D product image models instead of 2D images.

Consumer 253

Consumer Merchant Services Payment Services Advertising 253

Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Source: Statista This forecast highlights the tremendous potential and increasing influence of social media platforms as key drivers of consumer purchasing behavior. Facebook advertising will continue to be an obvious choice.

Social Commerce 289

Social Commerce Beauty and Health Advertising Merchant Services 289

Inside Retail

NOVEMBER 12, 2023

Aidge, with its array of more than 15 application programming interfaces (APIs), offers promising avenues for enhancing business performance, particularly in areas like content localisation, customer service, and marketing. SMEs require teams across different disciplines, including design, finance, customer service, and compliance.

Merchant Services 130

Merchant Services Finance Marketing Consumer 130

Retail TouchPoints

NOVEMBER 16, 2022

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. Additionally, eligible SMBs will be able to earn a $100 TikTok advertising credit. small business owners.

Merchant Services 255

Merchant Services Finance Advertising Marketing 255

Retail TouchPoints

OCTOBER 21, 2021

In the world of ecommerce, Google is a bit of an anomaly: while a relatively minor player in the marketplace landscape compared to giants like Amazon and eBay , it is at the same time central to the shopping journeys of millions of consumers every day. We’re Not a Retailer, We’re Not a Marketplace’.

Merchant Services 292

Merchant Services Advertising Shopping Drop-Shipping 292

Retail TouchPoints

OCTOBER 7, 2022

The new offering is powered by Bolt’s Checkout Everywhere solution (originally called Tipser until it was acquired by Bolt in late 2021), which allows websites of all kinds to add transaction capabilities and sell products from participating merchants. “We’re Then the merchant takes over for fulfillment, logistics and so on.”.

Merchant Services 257

Merchant Services Checkout ATS Fulfillment 257

Retail TouchPoints

SEPTEMBER 16, 2021

In the last two months alone, TikTok has rolled out dedicated “Shopping Tabs” for Shopify merchants, Twitter began a pilot of its “Shop Module,” and Pinterest made it possible for creators to “control the shopability of their content” by tagging products. There’s no time to waste, because consumers are already there. earning $26.97

Social Commerce 298

Social Commerce Consumer Merchant Services Checkout 298

Retail TouchPoints

JULY 18, 2022

But audio isn’t going to stay at the office, when there’s a $20 trillion consumer market that’s perpetually game for new things. Podcasts today get a sizable chunk of the news organizations budget (think of them as their direct-to-consumer play), as well as the brand marketer’s. largely due to the pandemic. More Audio than Ever Before.

Merchant Services 287

Merchant Services Customer Experience Advertising Consumer 287

Retail TouchPoints

MAY 8, 2024

One of the biggest reasons, according to data from Contentsquare , is that while merchants are investing in paid advertising to drive more traffic to their sites, their experiences are riddled with experience gaps that ultimately create frustration for shoppers. Additionally, overall ecommerce conversions decreased by 5.5%.

Merchant Services 248

Merchant Services Advertising Customer Experience Marketing 248

Retail TouchPoints

JANUARY 12, 2021

They provide the venue that connects merchants with customers and offer services and experiences that a single retailer cannot. While retailers can target and engage with customers online, it’s been a long-time struggle for merchants to convert foot traffic into intelligent data. Post-COVID: Shopping = Buying + Experience.

Shopping 257

Shopping Merchant Services Advertising Customer Experience 257

Retail Minded

APRIL 3, 2022

A new study revealed: Social media marketing (32%), e-commerce software (31%), email marketing (29%), retail operations (26%) and online payments (24%) score highly. Investment behind the ‘buy button’ into retail operations (26%) and online payments (24%) also score highly on merchants’ wish lists. Customer service (28%).

Merchant Services 83

Merchant Services Payment Services Inventory Management Wholesale 83

Retail TouchPoints

AUGUST 13, 2021

Now, at BigCommerce, she helps merchants grow via integrations to channels such as Google, Facebook, Amazon, eBay and Walmart , a task she says is “like walking among giants.”. As data privacy increases, it becomes more and more challenging to get data about [consumers] from other places.

Merchant Services 293

Merchant Services Payment Services Fulfillment Advertising 293

Retail TouchPoints

MAY 29, 2024

The event will be promoted across New York City through extensive promotional efforts, including advertising on a Nasdaq marquee and tower from May 26 to June 2, 2024. Additionally, Shari White has been appointed as Interim Chief Merchant, reporting directly to Mohan. The block party will be open to the public from 11 a.m. ” .

Merchant Services 226

Merchant Services Promotions Advertising Brand Management 226

Retail TouchPoints

JUNE 17, 2022

Catalogs allows merchants of all kinds to upload their active inventory directly to Pinterest and turn those ecommerce listings into dynamic Product Pins, making them more shoppable. The results of their work together speak volumes about the potential for digital commerce efforts driven by an understanding of today’s consumer.

Merchant Services 286

Merchant Services Social Commerce Advertising Payment Services 286

Retail TouchPoints

DECEMBER 16, 2022

The problem, according to Darveau-Garneau, is the experience once consumers arrive at a company’s website. Darveau-Garneau: It was a really fun role, but about two years ago, the conversation started shifting away from digital advertising. Right now merchants have to write thousands of rules to do a lot of what I just described.

Merchant Services 298

Merchant Services Advertising Customer Experience Shipping 298

Inside Retail

JULY 11, 2022

On 1 July, Grab Thailand announced the launch of a pilot called Digital BagAds, which are LED digital advertisements displayed on the large green bags delivery drivers use as they buzz around the city bringing Grab’s prepared food and groceries to their customers. It is visible and widely accessible to consumers in all areas.”.

Merchant Services 130

Merchant Services Payment Services Advertising Accounting 130

Retail TouchPoints

JANUARY 25, 2024

The result — a suite of data insights tools called Walmart Luminate — is now being used regularly by Walmart merchants and suppliers under the banner of the company’s Data Ventures division. As with most retailers, everybody’s looking for alternative revenue streams , whether it’s advertising, data or other streams.

Merchant Services 305

Merchant Services Consumer Drop-Shipping Advertising 305

Retail TouchPoints

AUGUST 5, 2022

Online fraud cost digital commerce merchants $27 billion in 2021 , so it’s no surprise that retailers have redoubled their focus on eliminating these threats. Media articles abound about the skyrocketing marketing dollars required to woo new consumers. And some 40% of declined shoppers will never try that site again.

Merchant Services 257

Merchant Services Returns Shipping Payment Services 257

Retail TouchPoints

MAY 16, 2023

If well built, they provide advertisers with a channel to engage with consumers for both near-term return on ad spend (a.k.a. Both of these models are done in a way that protects consumer data and privacy. We are also seeing healthy ads businesses develop in online travel, home services, digital goods and used goods.

Advertising 277

Advertising Merchant Services Apparel Marketing 277

A1 Retail

AUGUST 9, 2021

Launch aims to raise awareness amongst influencers and consumers on advertising rules as Klarna data uncovers that 46% of consumers don’t know that #ad means that an influencer has been paid to promote a product or service.

Advertising 52

Advertising Consumer Merchant Services Payment Services 52

Retail TouchPoints

JULY 30, 2020

Only consumers only had 17% of their shopping done by early July, and 54% said they held off on spending because they didn’t know what they needed. The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies.

Merchant Services 257

Merchant Services Advertising Apparel Consumer 257

Retail TouchPoints

DECEMBER 19, 2022

Occasionally, brands will advertise special releases on items like sneakers or jackets, other times it can be furniture or a once-in-a-lifetime experience like VIP tickets to meet your favorite artist. Consumers are left disappointed, feeling cheated and let down. The merchant-consumer relationship is built on trust.

Merchant Services 157

Merchant Services Payment Services Drop-Shipping Shipping 157

A1 Retail

NOVEMBER 27, 2023

Mollie data reveals record Black Friday week online spending with European consumers checking out larger basket sizes Mollie , one of the fastest growing financial service providers in Europe, has revealed that merchants saw a 7.3 percent increase in sales during Black Friday week 2023 with larger basket values (+8.7

Merchant Services 59

Merchant Services Payment Services Checkout Fashion 59

A1 Retail

JUNE 15, 2021

New marketing service enables retailers to acquire more online shoppers cheaper. Klarna, a global retail bank, payments, and shopping service, today announced the launch of their new Comparison Shopping Service (CSS) in 21 markets. This is how Klarna Comparison Shopping Service works.

Comparison Shopping 62

Comparison Shopping Payment Services Merchant Services Shopping 62

Retail TouchPoints

DECEMBER 20, 2023

Over three -plus years, I have had the honor of speaking with industry pros who have rich backgrounds in tech, marketing and advertising, operations, finance and so much more. However, retailers’ approaches can vary significantly depending on their goals, product and service offerings, as well as their employees’ behaviors and preferences.

Advertising 241

Advertising Store Operations Merchant Services Wholesale 241

Retail TouchPoints

AUGUST 16, 2023

More of those people, for the first time, are getting access to digital media, and the first thing they’re consuming is small-screen, livestreamed content on social media. consumer has much more trust and much higher expectations of premium content. That’s not a problem that exists as much in the United States.

Advertising 238

Advertising Merchant Services Shopping Consumer 238