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3 Hidden Traps for Retailers this Holiday Season

Retail TouchPoints

Building Flexibility in Forecasting for Variable Advertising Costs TV advertising is still the most common form of advertising in the U.S., Advertising was already likely to be up 5.6% this year (excluding political advertising) to $360 billion – and those high prices could spell disaster. The list continues.

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David’s Bridal Acquires Wedding Media Brand, Launches Pearl Media to Create ‘Ultimate Inspiration Network’

Retail TouchPoints

This lengthened proposal and wedding planning lifecycle has brides spending more time researching, planning and curating their dream day, creating a prime audience for advertisers that Davids Bridal is now uniquely positioned to serve.

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Hy-Vee RMN Deploys Carrot Ads Solution; Instacart Extends Ad Placements to Smart Carts

Retail TouchPoints

This new integration will give Hy-Vee RedMedia access both to Instacarts ad technology and its CPG advertising ecosystem, which delivers advertiser demand from more than 7,000 brands. For Hy-Vee RedMedia advertisers, the Carrot Ads capabilities will be available later in 2025. More details below.)

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Social Commerce Revolution: How Payments Innovation Transformed the Digital Shopping Experience

Retail TouchPoints

Whats more, Deloitte data shows that consumers using social media were four times more likely to add more to their baskets or make purchases of a higher value than they would when shopping off-channel. Adding an entire shopping ecosystem on top of social platforms only increases the amount of collected consumer data.

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Retail Risk is Serious Business – and it’s Time we Acted Like it

Retail TouchPoints

From a risk and compliance perspective, defense, finance, tech, and healthcare are generally thought of as the riskiest industries but the retail sector is more vulnerable than it might appear. Mitigating those risks is important but food safety might be the most important of all. Even on its own, customer data can reveal quite a bit.

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Retail’s IPO recalibration: From scaling fast to chasing sustainable growth

Inside Retail

The recent decision by direct-to-consumer furniture darling, Koala , to pause its $100 million IPO is emblematic of a broader recalibration taking place across the sector. Now, the landscape is tougher with advertising costs higher, customer behaviour harder to predict and sharper margins required to scale. million IPO.

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Harnessing Artificial Intelligence to Transform Your Business Strategy

Small Biz Trends

Key Takeaways AI is transforming various industries, enhancing efficiency and decision-making processes across healthcare, finance, and transportation. Ethical considerations, such as data privacy and potential job displacement due to automation, should be addressed thoughtfully to maintain consumer trust and workforce stability.