Advertising Comparison Shopping Marketing 
Retail TouchPoints
SEPTEMBER 30, 2022
Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.
A1 Retail
JUNE 15, 2021
New marketing service enables retailers to acquire more online shoppers cheaper. Klarna, a global retail bank, payments, and shopping service, today announced the launch of their new Comparison Shopping Service (CSS) in 21 markets. This is how Klarna Comparison Shopping Service works.
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Retail TouchPoints
SEPTEMBER 27, 2023
It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into the realm of memory. For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried.
Inside Retail
SEPTEMBER 19, 2022
In light of this, Facebook’s recent announcement that it is rolling back its shopping features on Instagram and making its “new north star…more directly tied to advertising revenue for Meta” isn’t surprising. The Asian market seems to have steered towards mega all-in-one apps. Asian model hasn’t soared in the West.
A1 Retail
FEBRUARY 22, 2022
In addition to flexible and seamless payment solutions, Klarna offers its retail partners unique and best in class marketing and media solutions, including virtual shopping, comparison shopping service, influencer marketing, a browser extension and sponsored placement and messaging in the Klarna app.
Wiser
JANUARY 18, 2019
Both in-store and online retail is constantly changing as new trends and technologies are introduced to the market. In store shopping is still very prevalent, even with the increasing availability of online retailers. Comparison shopping is a very popular trend that only appears to be growing. In-Store Preferences.
Hunton Andrews Kurth
OCTOBER 18, 2021
The law, which is the first of its kind in the US, requires that all qualifying retail locations that offer childcare items or children’s toys maintain a gender neutral section or area where a “reasonable selection” of toys and items shall be displayed together, “regardless of whether they have been traditionally marketed for either girls or boys.”.
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