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So much of retail is about how you speed up different parts of a shopping journey [examples include self-checkout, ecommerce, click-and-collect] to make it simple, convenient and fast for the customer. The ultimate goal of these screens is to display advertising as an expansion of Walgreens’ retail media offering.
Self-service check-ins and checkouts have become the new norm, saving time and money for retailers. Walk-out mobile checkout technology and real-time mobile chat allow associates to interact with shoppers during social distancing. In 2022 consumers expect to see the option at checkout rather than find delight in it.
As well as sanitising stations, consider other ways to minimise close contact, such as contactless payments or mobile point of sale for in-aisle checkout or self-checkout. Digital signage is a great way to do this, as well as the perfect way to advertise your events, special offers, new stock and pop-ups.
Retailers can better divide their clientele and precisely target marketing initiatives. For a new line of sports apparel, a shop might target a group of consumers who often buy athletic wear by means of advertising. From channel selection to audience targeting, Big Data offers the information required to maximise advertising efforts.
Mobile POS eliminates these friction points while expediting checkout anywhere in a showroom. 41% of surveyed retailers find the most advantageous use of this data is clienteling, which can be conducted by sales associates to increase their productivity during off-peak hours.
About 63% of people check Google Reviews before visiting a business, so make sure yours are a great representation of your satisfied clientele. Optimize Your Point-of-Sale Display and Retail Space It should be quick and easy for your customers to find your POS for checkout.
Mobile POS eliminates these friction points while expediting checkout anywhere in a showroom. 41% of surveyed retailers find the most advantageous use of this data is clienteling, which can be conducted by sales associates to increase their productivity during off-peak hours.
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