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Jennifer Wilson has been SVP and Chief Marketing Officer of Lowe’s for less than six months, but her nearly two-decades-long career at the home improvement retailer puts her in a unique position to push the business to the next level. For marketers, incrementality is paramount,” Wilson said.
a manufacturer of motocross and ATV parts, and the company’s owner for falsely claiming their products were made in the USA while importing parts from Asia and Europe. Companies marketing their products as “Made in USA” should consult the FTC’s Enforcement Policy Statement on U.S. The FTC announced a settlement with Cycra, Inc.,
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