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What is Visual Merchandising?

Wiser

This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is the practice of designing and displaying merchandise in a retail setting with the goal of engaging shoppers and boosting sales. The Importance of Strong Visual Merchandising.

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How Coach and Sephora Use Data to Drive Design Innovation

Retail TouchPoints

The next tier, which accounts for 20% of all investments, includes more experimental concepts that were tested on a small scale and proven to drive impact, either through brand awareness, buzz or sales. It also helps drive transparency and accountability, ensuring everyone is aligned on how new ideas connect to business objectives.

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article thumbnail

What is Visual Merchandising?

Wiser

This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is the practice of designing and displaying merchandise in a retail setting with the goal of engaging shoppers and boosting sales. The Importance of Strong Visual Merchandising.

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How Carter’s is Evolving with the Needs of Gen Z Parents

Retail TouchPoints

From there, our talented team of designers and visual merchandisers executed an interactive, easy and inspiring experience. RTP: Beyond the experiential components, how did Carter’s elevate the visual storytelling and in-store creative elements to reflect the new behaviors and expectations of modern parents?

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KMD Brands expects lower sales due to weak consumer sentiment

Inside Retail

. “Rip Curl and Oboz are recycling record sales last financial year and while revenues from the direct-to-consumer channel for these brands are showing single-digit declines, the wholesale channel has been more challenging as wholesale accounts reduce inventory holdings,” said KMD Brands CEO and MD Michael Daly.

Consumer 286
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KMD Brands expects lower sales due to weak consumer sentiment

Inside Retail

. “Rip Curl and Oboz are recycling record sales last financial year and while revenues from the direct-to-consumer channel for these brands are showing single-digit declines, the wholesale channel has been more challenging as wholesale accounts reduce inventory holdings,” said KMD Brands CEO and MD Michael Daly.

Consumer 278
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Why UK Retailers Should Save Some of Their Christmas Marketing Spend for Chinese New Year

Retail TouchPoints

Thematic visual merchandising : Let Chinese shoppers know you know how important this week is and create some visual merchandising to display throughout the period – just as you would for Christmas. Harnessing the Year of the Dragon: Strategies for Retailers So how do you harness the year of the dragon?