Retail TouchPoints

AUGUST 6, 2024

Their aggressive approaches to marketing and merchandising enabled them to capture a massive portion of the retail market, and their sales tactics encouraged rapid customer engagement. Both Temu and Shein bombard users with aggressive promotions and discounts that require some form of active engagement. was expensive.

Advertising 278

Advertising Fast Fashion Social Commerce Marketing 278

Cross Cap

JANUARY 6, 2025

So, with this post we'd like to take this further and discuss how retailer marketers should actually analyze the overall performance of a promotion. One of the most popular posts on our blog is the '3 strategies for measuring sales lift', and we've received numerous requests for a follow up on the topic.

Promotions 52

Promotions Accounting Retail Marketing Marketing 52

Cross Cap

OCTOBER 4, 2024

So, with this post we'd like to take this further and discuss how retailer marketers should actually analyze the overall performance of a promotion. One of the most popular posts on our blog is the '3 strategies for measuring sales lift', and we've received numerous requests for a follow up on the topic.

Promotions 52

Promotions Accounting Retail Marketing Marketing 52

Retail TouchPoints

MARCH 30, 2023

Sweaty Betty’s use of performance and personalization APIs from Salesforce allowed the retailer to “customize pricing and promotions to different shopper groups” depending on the actions they took, said Igor Faletski, VP of Product Management at Salesforce. Or ask a customer for their email address, or deliver a promotion?

Point of Sale 298

Point of Sale Checkout Consumer Promotions 298

Retail TouchPoints

SEPTEMBER 15, 2021

Despite their work with creators across varying platforms, we’re still seeing an $18 billion chasm between retailers and consumers. The messaging and accompanying visuals are aesthetically pleasing and can account for their fair share of conversions, but the high volume of cart abandonments is ever-present.

Marketing 263

Marketing Consumer Accounting Promotions 263

Retail TouchPoints

JULY 31, 2020

The good news is that many digital retail marketers are successfully operating with agility. retailers, revenue across shopping and paid search campaigns grew 26% year-over-year in April, while return on ad spend (ROAS) improved 33%. LIAs promote available products that shoppers can receive via curbside store pickup.

Marketing 253

Marketing Beauty and Health Sporting Goods Advertising 253

Independent Retailer

DECEMBER 17, 2024

Why it’s important for retailers to have a Marketing Calendar Why is a retail marketing calendar so important in retail? Include them in your seasonal marketing calendar and holiday marketing calendar. March 14: National Chip Day: Promotions with chips and other snacks, themed contests.

Marketing 52

Marketing Promotions Advertising Planning 52

Inside Retail

MARCH 20, 2023

Following its launch in Australia in 2016, Danish retail group Bestseller has firmly entrenched its presence in the retail market, with the company making strides in its sustainability and circularity initiatives. It] is regarded as one of the consistently top performing brands amongst our wholesale accounts,” Dahl-Thorup said.

Wholesale 236

Wholesale Fashion Shipping Department Stores 236

Retail TouchPoints

JANUARY 25, 2022

This is a direct and relatively simple means to take consumers to experiential landing pages where retailers and brands can share information about products, including new launches, recipes, instructions, promotions and more. retail consulting practice at dunnhumby, where she was on the leadership team managing the Macy’s account.

Management 264

Management Marketing Customer Experience Inventory Management 264

365 Retail

JANUARY 17, 2025

This partnership represents a pivotal moment in retail innovation, where technology transcends traditional digital signage to create transformative experiences, said Jaime Bettencourt, SVP, Global Account Management and Marketing at Mood Media.

Outdoor 64

Outdoor Location Accounting Promotions 64

Retail TouchPoints

DECEMBER 1, 2023

Our Editor’s Perspectives columns offer insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. Each quarter saw a different product featured at a promotional price. Remember the Black Fridays of yore?

Shopping 289

Shopping Advertising Consumer Accounting 289

Retail TouchPoints

JULY 6, 2021

Retailers including Walmart and REI are already blurring the line between retailer, marketer and content creator, and more retailers are sure to follow. Instead, retailers will need to orchestrate seamless shopping journeys that empower consumers to make purchases at whatever point is most convenient for them. “

Social Commerce 277

Social Commerce Shopping Consumer Accounting 277

Inside Retail

JUNE 24, 2021

Martin Wood, who joined Cartology last year from oOh Media, has been promoted to head of Strategic Partnerships and Matt Gower, former head of Research at News Corp, has joined the business as senior manager of Research and Insights.

Department Stores 147

Department Stores Management Apparel Accounting 147

Retail Minded

MARCH 29, 2024

In this article, we will dive deeper into learning more about which video automation tools you can use for your retail marketing strategy this year. Retail marketers quickly realize how video transcription could save them time when presenting something new to their target audience.

Retail Marketing 52

Retail Marketing Marketing Accounting Promotions 52

Inside Retail

AUGUST 20, 2022

billion on online retail , accounting for around 13.2 per cent of the total retail sales (NAB). Meaningful, personalised engagement is about more than just pop-up ads on a mobile site or a promotional email. Are you ready to reimagine retail marketing? Between May 2020 and May 2021, Australians spent $48.1

Fulfillment 130

Fulfillment Consumer Accounting Promotions 130

I Vend

MAY 8, 2024

Our modern POS for wine and liquor stores unlocks growth Read more The global at home alcoholic drinks market is worth $1070 billion and is growing at a compound annual growth rate (CAGR) of 4.4%. Online sales account for $40 billion and are growing faster than brick and mortar sales.

Shrinkage 91

Shrinkage Inventory Management Payment Services Point of Sale 91

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. To meet the right customers, retailers use Facebook and Google ads that are personalized and highly targeted.

Retail Trends 111

Retail Trends Consumer Payment Services Fulfillment 111

Small Biz Trends

JULY 8, 2021

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. economy is retail, now you know.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Inside Retail

MARCH 29, 2022

According to the report, as retailers begin embracing more social channels, it’s important that brands ensure that the customer’s experiences are consistent across all platforms. Meanwhile, the global AR-in-retail market is forecast to grow at a rate of 47 per cent between 2020 and 2027. Exploring the next frontier: AR and VR.

Social Commerce 130

Social Commerce Shopping Consumer Fulfillment 130

Inside Retail

JUNE 25, 2023

It sells at a gross margin of not much more than 10 per cent, but bulks up its profit margin with its membership fees, which account for about 2 per cent of revenues. Indeed, their business models repose partly on not marketing at all.

Marketing 130

Marketing Accounting Promotions Shopping 130

Inside Retail

JUNE 20, 2022

shows that the sportswear market in 2021 was almost entirely recovered to pre-pandemic sales. This was mainly fuelled by Chinese consumers, who accounted for nearly 23 per cent of the growth, followed by the US market at 15 per cent. With a focus on the US, its marketing promotes diversity and a global outlook.

Outdoor 130

Outdoor Marketing Consumer Apparel 130

Independent Retailer

JANUARY 18, 2023

For both wholesalers and retailers, the ability to offer a wide range of merchandise can be the means to successful sales, especially in today’s economy. The good thing about having a hybrid operation is that your retail will carry you when your wholesale is down, and vice versa. Special Deals. How it Works. Your One-Stop-Shop.

Wholesale 98

Wholesale Beauty and Health Payment Services Merchant Services 98

Retail Gazette

DECEMBER 5, 2024

Ashley’s bid for the top position has been slammed by Boohoo, which accused Frasers of using its stake in the fashion brand and other retailers to promote its own “commercial self-interest”. and an 8% fall in sales in the first half. Boohoo stated that Frasers, which holds a 23.6%

Fashion 101

Fashion Fast Fashion Promotions Department Stores 101

Independent Retailer

DECEMBER 17, 2024

Why it’s important for retailers to have a Marketing Calendar Why is a retail marketing calendar so important in retail? Include them in your seasonal marketing calendar and holiday marketing calendar. March 14: National Chip Day: Promotions with chips and other snacks, themed contests.

Marketing 52

Marketing Promotions Advertising Planning 52

Wiser

SEPTEMBER 12, 2022

Generally speaking, larger companies have merchandisers that are able to work closely with retail marketing teams to create displays that fit in with brand’s overall image and goals. Independent retailers have control over their own displays and can create them without the constraints of a brand’s guidelines.

Visual Merchandising 148

Visual Merchandising Point of Sale Cross Merchandising Apparel 148

Retail Next

MARCH 10, 2020

residents have at least one social media account, it’s a simple way to engage with your target audience without them having to put in any extra effort. Social media marketing takes on two forms: organic and paid. There are plenty more not mentioned here, but these are the most popular for retail marketing. Social Media.

Marketing 64

Marketing Accounting Advertising Jewelry 64

Mass Relators

JULY 15, 2024

online retail sales will reach $1.2 trillion in 2024, up nearly 10% from last year, according to FTI Consulting’s 2024 Online Retail Report. The firm’s Retail & Consumer Products practice, which conducted analysis for the report, expects U.S. e-commerce sales to account for 22.7% WASHINGTON — U.S.

Home Furnishings 52

Home Furnishings Sporting Goods Inventory Management Returns 52

Shopper Intelligence

APRIL 30, 2021

Buyer vs National Account Manager. The Buyer deeply involved in the minutiae of operating a category for a retailer: pricing, stock, availability, promotions (see how we track these metrics ), a million daily hassles plus the pressure of hitting profit targets, and performance reviewed by the week, day or even hour.

Management 52

Management Promotions Accounting Marketing 52

I Vend

APRIL 22, 2024

In a survey of 10,045 consumers, 95% said their ‘most used electronic device’ was their smartphone, and sales account for half of the trillion dollars revenue in 2024. For retailers selling consumer electronics, there’s opportunity, but there are still challenges, including: • Stock planning – Consumer electronics moves fast.

Thrift Store 52

Thrift Store Point of Sale Inventory Management Management 52

Retail Adventures

JUNE 3, 2024

They are often used by businesses to create buzz around a new product launch, test new markets, build brand awareness, or simply to generate additional revenue during peak seasons. Choose Your Location : Scout for potential locations that align with your target market and budget.

Shopping 52

Shopping Promotions Target Market Point of Sale 52

Retail Next

OCTOBER 15, 2019

Retailers of all kinds – local, international, online or those with ‘brick and mortar’ shops – should embrace new ways of connecting to shoppers if they want to continue to grow brand awareness. A great way to generate new and lasting business relationships is by exploring different marketing strategies, including video marketing.

Marketing 59

Marketing Jewelry Shopping Promotions 59

Retail Next

OCTOBER 10, 2019

Always adapt the products that you are promoting on your website to the season. Well, there is one more method that can help to promote your retail business. Raise the level of engagement with your shoppers by creating promotions and giveaways. An aspect to take into consideration is the season. Engage with Customers.

Payment Services 52

Payment Services Promotions Marketing Accounting 52

Retail Bound

FEBRUARY 20, 2024

It could be a specific feature, functionality, or benefit that no other product in the market offers. Take Competitors into Account It’s crucial to research and analyze your competitors’ pricing strategies when determining the best price for your product. Ready to launch your new product successfully?

Target Market 52

Target Market Accounting Marketing Wholesale 52

Retalon

SEPTEMBER 11, 2020

In order to understand how to take full advantage of this new technology, we will first explain what demand forecasting actually is, the most common methods of demand forecasting in retail, key constraints that need to be accounted for, and modern examples of accurate demand forecasting. What is Demand Forecasting?

Payment Services 41

Payment Services Promotions Accounting Fulfillment 41

365 Retail

SEPTEMBER 16, 2024

Securing the right loan can help manage operational costs while allowing for strategic growth, providing the resilience needed in today’s competitive retail market. Effective Cash Flow Management for Retailers Maintaining a steady cash flow is fundamental for business stability.

Payment Services 52

Payment Services Planning Inventory Management Management 52

A1 Retail

JULY 20, 2023

Daniel Wilson is a former accountant and today, he is at the helm of a multi- million-pound portfolio of One Stop stores. Together with his brother and business partner, Craig, Danny has just opened his record 20 th store with the convenience retailer.

Accounting 40

Accounting Grocer Management Promotions 40

Retail Next

DECEMBER 9, 2019

Today’s most active shoppers want to be loyal , which is an excellent situation for retail brands. Stitch Labs has found that returning customers account for almost a quarter of retailers’ revenue despite making up less than 12 percent of the total customer base. They want to feel as though they’re a part of your brand.

Marketing 52

Marketing Store Layout Returns Boutique 52