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Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand

Retail TouchPoints

The company’s wholesale business is still thriving, but now it’s only part of an omnichannel strategy that includes ecommerce , social commerce and marketplaces. Introducing DTC Without Damaging Wholesale. The key in the end was to ensure that Natori.com wasn’t really competing with the brand’s wholesale partners.

Wholesale 275
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Casper CEO’s Roadmap to Profitability: Control Costs, Expand Wholesale and Cater to Customers

Retail TouchPoints

But after a lackluster IPO in 2020 , the company retreated from the public market just two years later when it was acquired by private equity firm Durational Capital Management in 2022. What that meant was that we were anti-customer; we were optimized around internal channel accounting and not what was in the best interest of the customer.

Wholesale 261
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KMD Brands expects lower sales due to weak consumer sentiment

Inside Retail

. “Rip Curl and Oboz are recycling record sales last financial year and while revenues from the direct-to-consumer channel for these brands are showing single-digit declines, the wholesale channel has been more challenging as wholesale accounts reduce inventory holdings,” said KMD Brands CEO and MD Michael Daly.

Consumer 286
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KMD Brands expects lower sales due to weak consumer sentiment

Inside Retail

. “Rip Curl and Oboz are recycling record sales last financial year and while revenues from the direct-to-consumer channel for these brands are showing single-digit declines, the wholesale channel has been more challenging as wholesale accounts reduce inventory holdings,” said KMD Brands CEO and MD Michael Daly.

Consumer 278
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Can innovation help Nike maintain its market dominance?

Inside Retail

The bad news was that company CFO Mat Friend admitted that Nike fell short of its plan, telling investors on its June 27 conference call: “We experienced meaningful shifts in consumer traffic in key markets – particularly in Greater China, where brick-and-mortar traffic declined as much as double-digits versus prior year.”

Marketing 246
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Nike to Double Down on DTC Following Q3 Gains, Plans Standalone Jordan Stores

Retail TouchPoints

The brand’s overall digital sales also increased 19% globally, while wholesale revenues were down by 1%. A big piece of Nike’s direct offensive has been a shift away from wholesale and toward DTC. Wholesale Will Still Play a ‘Very Important Role’. Revenues were up 5% YoY in the company’s fiscal Q3, which ended Feb.

Planning 289
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How Advanced Email Analytics Helped Kerrits Boost its DTC Business 150%

Retail TouchPoints

The mass store closures prompted by COVID-19 in spring 2020 could have spelled disaster for equestrian specialty brand Kerrits , which had operated as a wholesale-only business for over 25 years. Once the pandemic hit, our wholesalers had to close their stores, and we had to rethink our entire email plan,” said Florin.

Wholesale 264