Inside Retail

AUGUST 20, 2024

To become a household name, Temple & Webster is focussing its social commerce efforts on Instagram while keeping an eye on the up-and-coming markets that TikTok could help it unlock. Social commerce is only going to become bigger and a more important part of the [marketing] mix.”

Social Commerce 278

Social Commerce Accounting Marketing Shopping 278

Retail TouchPoints

JUNE 7, 2021

The increase in social media usage, combined with a tandem increase in online purchasing, proved to be the push both consumers and brands needed to move into the burgeoning realm of social commerce. after Google, accounting for 25.2% Trust Plays a Big Role in Consumers’ Willingness to Shop on Social.

Payment Services 249

Payment Services Social Commerce Consumer Advertising 249

365 Retail

MARCH 5, 2024

Social commerce – purchases made directly on social networks – may seem anecdotal to some, but it’s taking off and is expected to grow three times faster than traditional e-commerce, reaching $1.2 Selling directly on social networks, on the other hand, is more recent. trillion by 2025.

Social Commerce 67

Social Commerce Shipping Accounting Point of Sale 67

Inside Retail

JULY 26, 2021

A recent KPMG report has predicted Hainan to become the world’s biggest duty-free market in the next two years. With borders shut daigous and P2P accounts on Taobao have anchored into selling us everything from apparel to infant milk formula. Second-life commerce. For luxury travel retail brands, this is an opportunity boon.

Social Commerce 130

Social Commerce Advertising Apparel Accounting 130

Independent Retailer

FEBRUARY 15, 2022

Social commerce is a subset of ecommerce, and harnesses the purchasing power of young customers on innovative new retail platforms. In 2021, social commerce sales increased by over 35 percent, totaling a spend of over $36 billion, still only 10 percent of what the Chinese market will spend. . trillion in 2022.

Social Commerce 84

Social Commerce Payment Services Marketing Fulfillment 84

Inside Retail

MARCH 20, 2024

Kearney, a renowned global consultancy firm, recently unveiled its latest findings in the 2023 Global Retail Development Index (GRDI) report , shedding light on emerging market potentials and strategic pathways for retail expansion. China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions.

Retail Marketing 130

Retail Marketing Marketing Social Commerce Consumer 130

Inside Retail

MAY 30, 2024

In Southeast Asia’s top six countries – Indonesia, Thailand, Vietnam, Malaysia, the Philippines, and Singapore – retail e-commerce sales will rise from $93 billion in 2023 to $193 billion in 2028. trillion by 2028, accounting for 28 per cent of total US retail sales. In the US, online retail sales are expected to reach $1.6

Social Commerce 261

Social Commerce Accounting Consumer Marketing 261

Retail TouchPoints

APRIL 21, 2021

Pinterest also is launching multi-feed support for Catalogs, a new feature that will help businesses easily upload their products in multiple product feeds within the same Pinterest Business account. Shopify merchants, as well as any retailer with a Pinterest business account, can now add up to 20 product feeds to their account.

Marketing 321

Marketing Accounting Advertising Consumer 321

Retail TouchPoints

AUGUST 3, 2022

While Ulta doesn’t intend for every investment made by Prisma Ventures to directly impact its own retail offerings, “where synergies exist the partners will co-create to bring innovation to the market,” according to Ulta.

Social Commerce 298

Social Commerce Accounting Marketing Planning 298

Retail TouchPoints

AUGUST 14, 2020

However, retail marketers often lack the data they need to develop and execute more empathetic messaging. This data deficit makes it difficult for marketing to keep pace with a rapidly changing environment. Marketers are really at the forefront of this transformation ,” Schwartz said. since the 2019 State of Marketing report. “It

Consumer 289

Consumer Marketing Checkout Customer Experience 289

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

Social Commerce 278

Social Commerce Shopping Advertising Consumer 278

Retail TouchPoints

AUGUST 6, 2024

ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. How Newcomers Took Market Share Temu launched in the U.S. As it entered a new market, it needed to establish brand awareness and attract customer interest on a national scale. in Sept 2022. was expensive.

Advertising 275

Advertising Fast Fashion Social Commerce Marketing 275

Retail TouchPoints

MARCH 9, 2021

and global brands to consider its role in their marketing playbooks. However, lack of clarity around what livestreaming truly is, and how it is best applied in a broader marketing strategy, is making it difficult for companies to realize its true potential. Its rampant rise in China is encouraging U.S.

Retail Marketing 306

Retail Marketing Marketing Boutique Fashion 306

Inside Retail

AUGUST 11, 2024

Founded in 2013, the Chinese social platform has more than 300 million monthly active users, with 70 per cent being female. The community has over 80 million users that actively contribute to the platform, with user-generated content (UGC) accounting for 90 per cent of posts. They have a 50 per cent chance for success here.

Social Commerce 147

Social Commerce Accounting Beauty and Health Promotions 147

Inside Retail

NOVEMBER 28, 2022

This year, over 102 million people will buy via social platforms in the US alone and by 2025, global sales via social commerce will exceed US$1.2 Among consumers – and not just Millennials – social commerce is gaining significant traction, growing three times as fast as overall e-commerce.

Social Commerce 130

Social Commerce Merchant Services Payment Services Fulfillment 130

Retail TouchPoints

OCTOBER 10, 2023

eMarketer expects retail mobile commerce sales to account for 43.4% In 2024, mobile commerce sales are expected to hit $534.18 That’s due to the growing complexity of how traffic gets routed to mobile apps, whether that’s via social commerce, affiliate links, influencer content, CRM marketing or some other means.

Payment Services 264

Payment Services Social Commerce Accounting Customer Experience 264

Retail TouchPoints

SEPTEMBER 2, 2021

A retailX panel of social media and influencer experts had a candid conversation about how influencers are driving the maturity of social commerce, which is expected to reach $36.09 Some influencers have backgrounds in marketing — they’re digital creators and that’s where their backgrounds began.”

Social Commerce 302

Social Commerce Accounting Marketing Planning 302

Retail TouchPoints

OCTOBER 17, 2024

Foot Locker is driving home is connection to sport culture with a series of new initiatives, including the debut of a platform to scale its creator marketing efforts and a multi-year partnership with the Chicago Bulls that will include events, in-store activations and behind-the-scenes content. ”

Marketing 288

Marketing Accounting Location Fashion 288

Retail TouchPoints

AUGUST 1, 2022

“It’s interesting that TikTok has allowed a ‘capital C’ corporation to be involved, but I think it stems from the fact that Barnes & Noble was the very first retailer to identify that #BookTok was a driving factor in book sales ,” said Jessica Brigman, Senior Account Executive at The Walt Disney Co. ’s Merchandising the #BookTok Movement.

Social Commerce 278

Social Commerce Accounting Marketing Consumer 278

365 Retail

OCTOBER 1, 2024

Today, Instagram, Facebook, TikTok, and Pinterest among others are not mere platforms for interacting; they serve as influential instruments that determine what and where people buy by encouraging them to follow the latest trends in the market.

Consumer 52

Consumer Social Commerce Accounting Marketing 52

Retail TouchPoints

SEPTEMBER 14, 2023

Historically, marketers have had to dig through analytics and sales tracking to evaluate influencer campaign results, making it difficult to accurately measure ROI and understand the full-funnel impact of these programs.

Accounting 264

Accounting Marketing Social Commerce 264

Retail TouchPoints

AUGUST 8, 2023

Right now, retailers are selfishly positioning their customer journey to benefit their marketing efforts, not the end consumer. While data sourcing customer information can be a key part of any marketing strategy, it could also be the reason you’re losing revenue. Here’s why. His early career includes time in the U.S.

Social Commerce 246

Social Commerce Consumer Shopping Accounting 246

Retail TouchPoints

FEBRUARY 23, 2022

The issue with this is that both retailers and customers have to have accounts set up in the same exchange platform. Although there’s no such solution available right now in the market, the industry is working furiously to make it a reality in the near future. Get ready for a technology retouch.

Payment Services 360

Payment Services Checkout Telecommunications Social Commerce 360

Indigo 9 Digital

MAY 6, 2022

trillion in sales, China has the largest eCommerce market in the world, by a large margin. If you are curious about the eCommerce market in China then consider these 11 facts about its size, competition and trends. The Chinese eCommerce market is dominated by several eCommerce giants, the largest of which is Alibaba.

Merchant Services 52

Merchant Services Marketing Payment Services Social Commerce 52

Inside Retail

JULY 29, 2021

AuMake ’s work transforming its business from a physical daigou chain to an influencer-led social commerce marketplace has continued to weigh on its short-term results, with a revenue figure of $2.6 Through our new platform, anyone with a WeChat account can be an influencer and effectively act as a sales agent for the brands.

Operating Expenses 130

Operating Expenses Social Commerce Target Market Accounting 130

Retail TouchPoints

DECEMBER 11, 2023

Drawing on their combined firsthand experience in digital and consumer goods, Co-founders Jana Bobosikova, Ricky Chan and Brendon Garner knew that traditionally, brands followed a linear, hierarchical path in which products were developed, sold and then marketed to a community.

Accounting 278

Accounting Consumer Planning Marketing 278

Retail TouchPoints

OCTOBER 25, 2023

However, beyond celebrity mega-influencers, many influencers are curating a wealth of unique audiences that marketers may not be aware of. Marketers also will want to look into digital solutions to make sure the data involved in a brand’s influencer outreach is suitably measured and accounted for.

Advertising 290

Advertising Accounting Marketing Promotions 290

Retail TouchPoints

JULY 30, 2021

accounted for $5 billion of Alibaba’s total $74.1 products, combined with the sheer size of the Chinese market, make the potential hard to ignore : “It’s an opportunity for Western brands to find a faster-growing market than the one they’re currently operating in. The China market is very different than the U.S.

Merchant Services 279

Merchant Services Accounting Social Commerce Payment Services 279

Inside Retail

APRIL 27, 2021

In a statement, Gucci – the profit engine of French group Kering – and Facebook alleged the unidentified defendant used multiple Facebook and Instagram accounts to promote her international online counterfeit business. million counterfeit products, and 45,000 websites, including social media accounts, being disabled.

Social Commerce 130

Social Commerce Accounting Promotions Marketing 130

Inside Retail

APRIL 27, 2021

In a statement, Gucci – the profit engine of French group Kering – and Facebook alleged the unidentified defendant used multiple Facebook and Instagram accounts to promote her international online counterfeit business. million counterfeit products, and 45,000 websites, including social media accounts, being disabled.

Social Commerce 130

Social Commerce Accounting Promotions Marketing 130

Retail TouchPoints

JUNE 22, 2022

Shopify has launched a number of new integrations aimed at helping retailers meet shoppers wherever they are — across social media, stores and in-person events. The solution can help retailers handle payments at temporary locations, including pop-ups, events and farmer’s markets, as merchants attend more in-person events over the summer.

Merchant Services 289

Merchant Services Payment Services Social Commerce Shopping 289

Retail TouchPoints

NOVEMBER 1, 2024

Brands and retailers are investing extensively in their influencer marketing strategies — and in many cases they are not only diversifying the types of creators they partner with but the vehicles they use to tell stories. billion in 2023; Affiliate marketing: $1.1 billion in 2023; Affiliate marketing: $1.1 billion by 2030.

Marketing 293

Marketing Accounting Consumer Social Commerce 293

Retail TouchPoints

SEPTEMBER 18, 2024

Fans and followers can watch the livestream across Facebook, X, YouTube, and Instagram via Shein’s branded accounts. To generate buzz for the live event, the retailer is asking fans to share their Shein Live: Front Row outfits on social media by tagging @sheinofficial and @shein_us and using the hashtag #Sheintrendy and #Sheinfw24.

Fashion 273

Fashion Accounting Consumer Shopping 273

Inside Retail

APRIL 4, 2024

It’s the latest signal that a major opportunity is coming for retailers, reinforcing estimates that the cross-border e-commerce market will reach US$7.9 Consumers in Australia’s key markets of China, Hong Kong and Singapore were especially inclined to use social commerce. trillion by 2030.

Merchant Services 130

Merchant Services Payment Services Social Commerce Checkout 130

Inside Retail

MAY 29, 2022

Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth. Market research by Ipsos and Sixth Factor has found they are also more willing to pay up to a 20 per cent premium for direct purchases from brand websites, making DTC a feasible model.

Social Commerce 130

Social Commerce Consumer Shopping Grocer 130

Retail TouchPoints

MAY 6, 2021

2020 could easily be considered a breakout year for social commerce. Consumers reported spending 45% more time on social media in Q4 2020, and orders coming from social-referred channels (including paid ads and organic posts) grew by 50% year over year, according to data from Salesforce.

Beauty and Health 200

Beauty and Health Accounting Social Commerce Advertising 200

Retail TouchPoints

NOVEMBER 3, 2021

Well, the video sharing app is rapidly changing the face of discovery opportunities and influencer marketing, and instantly improves the customer experience in the world of cross-channel retailing. Therefore, discovery commerce is the only way to cut through the noise and win customer spend in an increasingly crowded ecommerce market.

Consumer 246

Consumer Accounting Customer Experience Marketing 246