The Race to Displace: How Temu and Shein are Redefining Ecommerce
Retail TouchPoints
AUGUST 6, 2024
ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. While Amazon might offer a discount to all customers, Shein and Temu treat sales and coupons as gated assets, with discounts typically only available for shoppers who open an account. Finally, TikTok has rapidly entered the U.S.
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