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How Amazon, Temu, and Shein are reshaping Australia’s retail landscape

Inside Retail

Amazon’s $6 billion in annual sales in Australia accounts for nearly 10 per cent of all online retail spending in non-food categories, placing it among the top five non-food retailers in the country. Shein: Dominating the fast-fashion market Shein has become a major player in Australian fashion, particularly among younger consumers.

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How Temu and Shein drive up Black Friday marketing costs for US retailers

Inside Retail

Heavy online marketing spending by Temu and Shein is making it more costly for other retailers and brands to reach shoppers on Black Friday, marketing and industry experts say, with both platforms bidding heavily on search keywords used by competitors. Shein did not immediately reply to a request for comment.

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Dupe Culture Goes Mainstream Even as Brands Seek to Differentiate the ‘Real’ Thing

Retail TouchPoints

She described Instagram accounts of Costco hauls, including those looking at dupes of iconic Lululemon products such as a zip hoodie and finding they are of comparable (if not exact) quality. Fifteen years ago, fast fashion dupes were crap, but today, fast fashion dupes have gone up in quality. trillion ( $1.56

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AI’s Fashion Impact: From Product Design to On-Demand Manufacturing and Beyond

Retail TouchPoints

We put [a selection of these] up on our site for pre-orders, and then, based on a formula that takes into account clicks, add-to-carts and purchase attempts, we decide what to actually go into production with. Even in the mid-tier market take the example of leggings.

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Gen Z will rewrite the rules of Australian retail

Inside Retail

Leveraging insights into their lifestyle, aspirations, and consumption patterns, retailers can position themselves for success in this evolving market. A notable gap is apparent, though, between values and actions, as many still shop frequently on fast-fashion platforms like Shein. Affordability also remains a critical factor.

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In The Style rescued from administration

Retail Gazette

UK-based fast fashion retailer In The Style is understood to have been bought out of administration. Accounting firm FTS Recovery was taken on as administrator of the struggling fashion brand on 10 March. The brand floated on London’s junior AIM market back in 2019.

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Why fashion brands are the target of so many greenwashing claims

Inside Retail

This was particularly painful, given Lululemon’s roots in yoga and its marketing theme of a healthy and ethical lifestyle. This is probably because consumers are more interested in continuing to get technically superior and trendy clothes (and cheap ones in the case of fast fashion), than they are in environmental or social impacts.

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