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It’s Time to Confront the Exploitation Behind Ultra-Fast Fashion

Retail TouchPoints

After May 2, ultra-fast fashion will be slightly more expensive. For years, ultra-cheap, ultra-fast fashion has rewired where and how Americans shop. Led by Chinese-founded online retailers Shein and Temu, ultra-fast fashion has succeeded in part by driving prices for trendy clothes as low as possible.

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Ultra fast fashion could be taxed to oblivion in France. Could Australia follow?

Inside Retail

In the 1990s, companies began churning out fast fashion: Low cost versions of high end trends. In the 2010s came ultra fast fashion, where clothes are produced extremely rapidly and intended to be almost disposable. Ultra fast fashion is deeply unsustainable. Why is ultra fast fashion such a problem?

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AI’s Fashion Impact: From Product Design to On-Demand Manufacturing and Beyond

Retail TouchPoints

Even in an industry accustomed to a rapid pace of change like fashion manufacturing and retailing, AI is racing by like the Road Runner speeding past a desert mesa. That makes things both challenging and exciting for early AI adopters.

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How Amazon, Temu, and Shein are reshaping Australia’s retail landscape

Inside Retail

Amazon’s $6 billion in annual sales in Australia accounts for nearly 10 per cent of all online retail spending in non-food categories, placing it among the top five non-food retailers in the country. Shein: Dominating the fast-fashion market Shein has become a major player in Australian fashion, particularly among younger consumers.

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Dupe Culture Goes Mainstream Even as Brands Seek to Differentiate the ‘Real’ Thing

Retail TouchPoints

She described Instagram accounts of Costco hauls, including those looking at dupes of iconic Lululemon products such as a zip hoodie and finding they are of comparable (if not exact) quality. I think that high fashion has priced itself out. Higher prices for real items have been accompanied by higher quality for dupes.

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Why fashion brands are the target of so many greenwashing claims

Inside Retail

The fashion industry is no longer just under-appreciated, it is in an undeclared war. What is it about fashion brands that make them the target of more greenwashing claims than just about any other industry? Do fashion labels make themselves easy targets by setting unrealistic goals and making outlandish claims?

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How Temu and Shein drive up Black Friday marketing costs for US retailers

Inside Retail

” Paid search ads can drive anywhere from 15 per cent to 30 per cent or more of a retailer’s online sales, and account for as much as half of the marketing budget, Lautier said.

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