Forrester Forecast: Online’s Share of U.S. Sales to Top 29% by 2029
Retail TouchPoints
SEPTEMBER 24, 2024
Nearly three of every 10 purchases by American consumers will be made online as the end of this decade nears, according to projections from Forrester in its U.S. BOPIS sales got a huge boost from the COVID era and have remained popular for many consumers even as the pandemic has faded. Online Retail Forecast, 2024 to 2029.
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