Accounting Comparison Shopping Shopping 
Retail TouchPoints
JULY 28, 2021
Klarna is continuing to build out its solution suite with two new acquisitions, moving beyond the buy now, pay later space with the goal of becoming a “retail bank, payments and shopping service,” according to the company. Social commerce is expected to account for $84 billion in U.S. retail sales by 2024 , with 40% of U.S.
Retail TouchPoints
JANUARY 4, 2023
Ecommerce can sometimes lose the experience of in-person shopping and, with it a retailer’s ability to show off its products in ways that can set a store apart from its competition. But businesses are discovering that digital tools can provide customers with a new way to provide a personalized and engaging shopping experience.
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Retail TouchPoints
FEBRUARY 21, 2024
Online shopping is now easier than ever before, enabling consumers to purchase everything from socks to a dining room table from a computer at their home to a mobile phone in an airport terminal. The ease of online shopping also gives consumers the ability to comparison shop more quickly, showing them more options in less time.
Retail TouchPoints
MAY 5, 2021
There’s a lot of COVID effect in those numbers, but the trajectory is clear — consumers want to shop online, for everything. Even pre-COVID, so much of the beginning, top-of-funnel car-buying exercises already happened online,” said Katie Currall, VP and Account Manager at Material in an interview with Retail TouchPoints.
Retail TouchPoints
JUNE 8, 2021
While it’s easy to rationalize cart abandonment as a standard practice, it is much more than a modern-day version of window shopping. Many factors can contribute to a consumer’s decision to abandon a full shopping cart before checking out. Asking consumers to create a new account can certainly cause some of this hesitation.
Store Growers
FEBRUARY 13, 2019
In theory, it’s pretty easy to scale your Google Shopping campaigns to multiple countries. For one of my clients, we managed to increase revenue by 35%, just from targeting a new country with their Shopping campaigns. Do you need a new Google Merchant Center account? Google Shopping campaign setup. Common problems.
Wiser
AUGUST 8, 2017
Consumer expectations have changed, as they have more choices, more information at their fingertips, and can easily comparison shop. To successfully conduct merchandising audits, brands must ensure they take into account merchandising, pricing, and promotional compliance. Merchandising Audits .
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