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Sensing, Not Seeing, with Vision AI as Retail’s Crystal Ball for the Future

Retail TouchPoints

We’re seeing vision AI support across all parts of the retail business, including back of house, in-store advertising and media, store checkout and curbside pickup. What’s Catching a Shoppers Eye In-store advertisements and displays are a prime example of how vision AI can be used in stores.

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Salesforce Forecast: Global Holiday Sales to Reach $1.19 Trillion, Up 2% YoY

Retail TouchPoints

Overall, Salesforce predicted that Chinese shopping apps will account for just over one in five ( 21% ) purchases this holiday season. Consumers cite value as their top reason for using these apps, at 58% , far outstripping the second-most-popular reason, fast shipping, at 28%.

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Kohl’s Expands Marketplace to New Categories Following Successful Pilot

Retail TouchPoints

With digital now accounting for 30% of Kohl’s sales annually, CEO Tom Kingsbury specifically pointed to the marketplace and the connected Kohl’s Media Network as “ two key digital growth initiatives ” for the beleaguered retailer on the company’s Q4 2022 earnings call.

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Meta’s Facebook pockets stolen cash in Ads scam, leaving vendors fleeced

Inside Retail

Heartbroken by the disappearance of her cat, Filipino IT specialist and blogger Sophie* decided to use her Facebook Ads account to appeal to anyone in her local area who might have seen it. First, the bank account linked to her card was emptied of around $600. Some 10 million companies and individuals around the world use Facebook Ads.

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Don’t Fall Victim to a Cyber Attack: A Shopper’s Guide to Cybersecurity

Retail TouchPoints

And in today’s day and age, shopping online has never been easier — with targeted ads, free shipping, free returns, stores built into Instagram or TikTok, logins saved on your browser and payment information saved on your devices. Shopping is one of life’s simple pleasures.

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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

The trade-off is long shipping times, another thing Wish is working hard to improve. Europe should continue to be a strategically important region for Wish as our European customer base accounted for nearly half of the core marketplace revenue in Q2,” said Yan. Reducing shopping and shipping friction.

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Best Practices for Selling on Amazon You May Be Missing

Retail TouchPoints

Manufacturer’s Suggested Retail Pricing (MSRP) and Minimum Advertised Pricing (MAP) aren’t enforced by Amazon. It’s why some retailers work with a team that can ensure your shipments are accounted for efficiently, especially within the Amazon environment. Neatness counts at Amazon. Don’t start without a marketing strategy.